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A Readership Survey of the Denton Record-Chronicle

Description: The purposes of this study were to determine the characteristics of the subscribers to the local community newspaper, to determine what the subscribers read most and what they read the least in the local publication, and to determine the role of the small newspaper within the metropolitan area.
Date: December 1973
Creator: Jones, Gregory Morgan
Partner: UNT Libraries
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The Development of Business Week Magazine

Description: This study explains the development of Business Week from its beginning in 1929 to 1975 and its changes over this forty-five-year period in format, content and editors. The study shows how Business Week developed, reflecting the history of American business, industry, labor, and the rise of the consumer, and recorded the growth and changes in the magazine's format, news departments, services and features, and staff. The study traces the development of Business Week in three periods, 1929, 1930-… more
Date: December 1977
Creator: Stockard, Krista Lynn
Partner: UNT Libraries
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A Study of the Attitudes of Journalism Students in Dallas High Schools Toward Journalism Careers

Description: The purpose of this study was to examine the attitudes of journalism students in Dallas high schools toward the meanings and images of journalism careers. Eleven out of eighteen Dallas high schools participated. A total of 211 respondents, 145 females and 66 males, completed the questionnaire. The first part of the analysis involved the comparison through percentage tables illustrating the similarities and differences of the groups. The second part of the analysis involved the semantic differen… more
Date: December 1976
Creator: Cates, Judy M.
Partner: UNT Libraries
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Freedom of the Press in Thailand

Description: Freedom of the press in Thailand fluctuates greatly, depending upon the government in each period. Newspapers have been suppressed since the monarchy political system was changed to democracy in 1932. Several kinds of suppression were imposed in each period which showed that the country, in reality, was under a military dictatorship. This study is a summary of the government control of the press since 1932. The study was divided into five chapters, including the introduction, background of the … more
Date: December 1976
Creator: Sangchan, Dangtoi
Partner: UNT Libraries
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The Press and Alger Hiss

Description: This study examines and analyzes the treatment accorded Alger Hiss by the American press from August 3, 1948, to January 25, 1950. Information sources included the forty-one newspaper articles submitted by Hiss's attorneys in their motion for a change of venue at the second trial, and those sections of books, newspapers, and magazine articles relative to the press's coverage of the case. Six chapters cover the changing press image of Hiss, newspaper articles submitted in evidence, and the relat… more
Date: December 1975
Creator: Russell, Jessica
Partner: UNT Libraries
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The Outdoor Times: A Readership Survey and History of a Specialized Weekly Newspaper

Description: The problem of this study was an audience analysis of the weekly newspaper Outdoor Times, a Dallas based publication, by conducting a readership survey of randomly selected subscribers. The study also contains a brief history of the Outdoor Times, tracing its development since its inception to the present. The purposes of this study were (1) to examine the characteristics of a specialized, regional publication, the Outdoor Times, (2) to determine some characteristics of subscribers to the Outdo… more
Date: December 1973
Creator: Cameron, Randy Duval
Partner: UNT Libraries
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A Content Survey of Ten Suburban Newspapers in the Dallas-Fort Worth Metroplex

Description: This study compares the May, 1974 and May, 1975 editions of suburban daily newspapers in the Dallas-Fort Worth metroplex. The purposes of the study were to determine how, when, and why suburban daily newspapers in the metroplex altered their editorial content and to evaluate the effects of the changes on circulation. The thesis is organized into four chapters. Chapter I introduces the study. Chapter II gives a historical overview. Chapter III analyzes the data. Chapter IV contains some conclusi… more
Date: December 1975
Creator: Arnold, Thomas B.
Partner: UNT Libraries
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Use of the Mass Communication Media by Governor John B. Connally, Jr.

Description: Governor John B. Connally Jr., who served as chief executive of the State of Texas from 1963.to 1969, made extensive use of the mass communication media to further both his programs and his own political fortune. It is the purpose of this study to examine the history of Connally's use of the media, to evaluate the degree of success he achieved in the use of the media, and to present evidence of how he was able to achieve success in the use of the media. The study was done in three phases. In th… more
Date: December 1972
Creator: Shelton, James Keith
Partner: UNT Libraries
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A Comparison of the Company Magazine and the Grapevine as Selected Communication Channels at the Southland Corporation

Description: This thesis set out to evaluate and compare two communism cation channels at Southland, the company magazine and the grapevine. Data were obtained through a survey in the Summer, 1975, magazine. Following an introduction, explanation of data-collection procedure of the survey, overview of communication in formal and informal organizations, and analysis of the survey data, conclusions were drawn that the magazine is an effective formal communication tool, but that it cannot serve all the formal … more
Date: December 1975
Creator: Thompson, Nora Jean
Partner: UNT Libraries
open access

Establishing a Special Interest City Magazine: D, the Magazine of Dallas

Description: The problem of this study was to determine how, and to what degree, a representative contemporary special interest magazine projected editorial, advertising, circulation, and financial obligations prior to publication and during its infancy. In essence, how did a representative nonsubsidized city magazine identify a marketable audience, resolve advertising and circulation policies, and meet financial obligations? Specifically, this study explored--in six chapters--the mechanics of pre- and post… more
Date: December 1975
Creator: Glaves, Robert F.
Partner: UNT Libraries
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A Comparative Analysis of Press Coverage of the 1974 Cyprus Crisis by the Turkish Newspaper, "Cumhuriyet," and the Greek Newspaper, "To Vima"

Description: This study is concerned with determining whether the Turkish newspaper, Cumhuriyet, and the Greek newspaper, To Vima, differed in their coverage of the 1974 Cyprus crisis, Issues of the newspapers covering the period, July 16-August 31, 1974, were examined, News items related to the crisis were categorized as hard news, soft news, editorials, and illustrations. Totals for each category were measured in column inches and converted to percentages of total available space in each newspaper, Catego… more
Date: December 1975
Creator: Pasadeos, Yorgo
Partner: UNT Libraries
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A Study of the Selection of U.S. Foreign News by Three French Foreign News Editors

Description: The problem of this study was an analysis of the selection of news by newspaper editors in another culture. The purposes of this study were: 1. To examine the news perceptions of three French foreign news editors. 2. To discover if social forces influence the selection of news. 3. To discover if personal attitudes of a foreign news editor affects his selection of U.S. news. 4. To learn whether the institution that employs the foreign news editor affects his selection of U.S. news. 5. To fi… more
Date: December 1973
Creator: Norman, Elizabeth
Partner: UNT Libraries
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