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open access

A Study of Open Code Dating in Grocery Retailing in Dallas County

Description: This study deals with "open code dating," the movement by grocery manufacturers and distributors toward dating perishable food packages in such a manner that consumers can readily determine product freshness or length of time on store shelves. The study explores the desirability and feasibility of open code dating, placing greatest importance upon the response of the consumer to the concept. It was found that consumers were aware of open code dating and generally strongly desired its universal … more
Date: December 1974
Creator: McGown, Kirby Lee
Partner: UNT Libraries
open access

Segment Definition for Financial Reporting by Diversified Firms

Description: Both revenues and earnings of diversified firms are increasingly being reported, to the government and the public, on a subentity basis. Adequate criterial foundations do not exist to permit the effective general prescription of specific segment delineations, nor is it known whether such criterial assists can be usefully developed.Demands for segmentation in financial reports are currently intense. Actual reporting practices are largely nonstandardized as to either the definition of segments em… more
Date: May 1974
Creator: Bostrom, Donald E.
Partner: UNT Libraries
open access

A Model for a Humanized Work Climate, and the Effects of Occupation Choice and Education Level on Students' Attitudes Toward an Operational Definition of Such a Climate

Description: This investigation determines students' attitudes toward a "humanized" work climate. The possibility that attitudes developed before entering the labor force contribute to the lack of such environments is the basis of the research design. A review of motivation theories, relevant research and experiences of some "humanized" firms precedes the development of a model for a humanized climate. The three main elements of the model--team activity, the product, and the self-concept--are interconnected… more
Date: 1974
Creator: Graham, John C. (John Campbell), 1930-
Partner: UNT Libraries
open access

A Study of Facilitating and Inhibiting Personality Dimensions in Occupational Identification

Description: The problem with which this investigation is concerned is that of examining the association between personality as measured by a standard scale and the extent of projection in a social perception role projection task. The investigation assumes that perceptions regarding environment are systematically related to choice behavior. In this regard, the research examines those specific dimensions of personality that facilitate or inhibit social perception. Chapter I presents an introduction to the pr… more
Date: May 1974
Creator: Chaney, Warren H.
Partner: UNT Libraries
open access

A Study of Selected Savings and Loan Clubs and Their Marketing Functions, with Implications of the Club Concept for the Savings and Loan Industry and for Manufacturers and Middlemen of Certain Consumer Goods and Services

Description: This study investigates the use of the consumer buying club concept in the savings and loan industry. The major purposes of the study were to determine the effectiveness of savings and loan clubs as promotional tools and to reveal some broader marketing implications of the savings and loan club concept. The study's findings provided support for the following hypotheses: I. If savings and loan clubs were independent business operations in the channels of distribution for the goods and services t… more
Date: August 1974
Creator: Detweiler, Priscilla
Partner: UNT Libraries
open access

An Investigation of the Differential in Consumer Behavior of the Working Woman as Opposed to the Non-Working Woman, and the Resulting Impact on the Performance of Marketing Functions and Institutions

Description: The purpose of this research is to investigate the differentials and commonalties in the consumer behavior and attitudes of the working woman as opposed to the non-working woman. The findings of the research are analyzed to determine their impact on the performance of marketing institutions and functions. The major hypothesis tested in this research is: Working women comprise a distinct market segment, which differs in kind from the non-working woman. Both primary and secondary data are used fo… more
Date: May 1974
Creator: McCall, Suzanne H.
Partner: UNT Libraries
open access

Testing the Significance in Predictability Between Multiple Sets of Variables Differing in Number on Job Facet Satisfactions and Performance Rating of Supervisors and Technicians in a Large Public Utility Company

Description: This study tests whether criteria variance in five job-facet satisfactions and performance rating explained by selected demographic and personality variables is significantly greater than by the selected demographic variables. This study offers a useful procedure for treating job-satisfaction data and predictor variables and measures the significance in predictability between criteria variance accounted for by variables not generally found in personnel files and those usually found there. It wa… more
Date: May 1974
Creator: Milbourn, Eugene Frederick
Partner: UNT Libraries
open access

A Study of Food Product Recalls and the Development of Guidelines for the Construction of Recall Programs for Small Food Processors

Description: This study was concerned with the capability of food processors to conduct a product recall, when necessary, with the least time and cost expenditures. An evaluation was made of the effectiveness of the procedures, policies, and organization by which food processors have conducted or would conduct a product recall. Based upon this assessment, a model product recall program was designed to enhance the ability of food processors to conduct product recalls more efficiently. The study concludes tha… more
Date: August 1974
Creator: Harrison, Mary Carolyn
Partner: UNT Libraries
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