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in creator/contributor: "Chen, Pu-Shih"  
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The Role of Brand Equity in Reputational Rankings of Specialty Graduate Programs in Colleges of Education: Variables Considered by College of Education Deans and Associate Deans Ranking the Programs

Description: Seeking to identify and further understand the variables considered when ranking specialty programs in colleges of education, this research study surveyed all deans, and associate deans responsible for graduate education, at United States institutions that offer the terminal degree in at least one of the ten education specialty areas. The study utilized a three-dimension model of brand equity from the marketing literature, which included the elaboration likelihood model of persuasion. Descripti… more
Date: May 2010
Creator: Lamb, Keith Whitaker
Item Type: Refine your search to only Thesis or Dissertation
Partner: UNT Libraries
open access

Student Engagement Theory: A Comparison of Jesuit, Catholic, and Christian Universities

Description: This research study analyzed the results of the Jesuit Universities Consortium in comparison with the results of the Catholic Colleges and Universities and the Council for Christian Colleges Consortia as measured by the 2005 National Survey of Student Engagement (NSSE) in order to determine and identify any statistically significant differences between the consortia. One-way ANOVA analyses and Tukey HSD post hoc comparisons were conducted on the data from freshmen/first year students and senior… more
Date: May 2010
Creator: Williamson, Robin Marie
Item Type: Refine your search to only Thesis or Dissertation
Partner: UNT Libraries
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