The Secondary Luxury Consumer: An Investigation into Online Consumption
Description:
Article studies consumption behaviors of secondary luxury consumers by investigating secondary consumer beliefs and purchase intention, specifically in the context of online shopping.
Date:
October 24, 2022
Creator:
Slaton, Kelcie & Pookulangara, Sanjukta
Item Type:
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Partner:
UNT College of Merchandising, Hospitality and Tourism