Indian tourists' motivation, perception, and satisfaction of Bangkok,Thailand.
Description:
The purposes of the study were to: 1) identify Indian tourists' demographics and travel patterns; 2) examine Indian tourists' motivation to take the Bangkok area trip; 3) examine the level of importance of information sources; 4) identify the level of satisfaction of Indian tourists on their travel experience on the Bangkok area attributes; and 5) examine the intention to return and willingness to recommend the Bangkok area and Thailand. The findings showed that Indian tourists were motivated t…
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Date:
May 2009
Creator:
Siri, Raktida
Partner:
UNT Libraries