UNT College of Business - 1 Matching Results
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- Strategic choice in times of stagnant growth and uncertainty: An institutional theory and organizational change perspective
- Article provides insight into the strategic behaviors of firms facing slow growth in times of economic stagnation. Using the pertinent literature from institutional theory and organizational change, the authors posit that the appropriate firm-level response (strategic choice) during periods of slow growth is to maintain legitimacy and membership in the field by adopting a proactive approach that focuses on improving top-line growth.