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Turnabout : A Screenplay

Description: Turnabout, a feature-length screenplay with an accompanying critical essay, is the story of Michael Houston, a successful stockbroker in his late twenties whose unlikely romantic rendezvous with a bohemian art dealer leads him to realize that finding love often begins with a soul-searching journey into oneself.
Date: December 1994
Creator: Watson, Todd Lincoln
Item Type: Refine your search to only Thesis or Dissertation
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The reshaping of the traditional television advertising model: An analysis of media agency perceptions and decision-making processes regarding the effects of digital video recorders on television commercial effectiveness.

Description: This research analyzes media agency executives' perceptions and strategic decision-making processes when accessing the impact of digital video recorders (DVRs) on the traditional television commercial spot. Strategic decision-making models, as well as major industry research, forms the theoretical framework used to guide the study. The research takes a quantitative approach using a survey in order to obtain the perceptions and decision-making processes of the media agency executives'. The findi… more
Date: August 2007
Creator: Way, Heather C.
Item Type: Refine your search to only Thesis or Dissertation
open access

True Tales of the Atom

Description: True Tales of the Atom documents the creative process in the making of the film of the same name. It describes the intent and result of each step in the filmmaking process, including esthetic, budget and technical decisions. How the inclusion of animation increased the complexity and technical demands on the postproduction. It shows the problems encountered and overcome working on a production alone. Finally, it details the successful completion primarily due to extensive preplanning. The film … more
Date: August 2011
Creator: Westergaard, Jerry
Item Type: Refine your search to only Thesis or Dissertation
open access

Performance Rights in Sound Recordings: the Impact of the Performance Rights Act on Radio, Records, and Performing Artists

Description: The original works of copyright holders included tangible creations, as music written on a page, thereby, extending copyright protection to songwriters and music publishers. Until 1995, absent from U.S. copyright law was protection for copyright owners of intangible sound recordings. the Performance Rights Act (PRA) seeks to amend the US copyright law in order to grant copyright holders of sound recordings the right to performance royalties from terrestrial broadcast radio. If passed, the le… more
Date: May 2012
Creator: Wright-Harmon, Joy
Item Type: Refine your search to only Thesis or Dissertation
open access

Herb and Life: A Chinese Medical Family

Description: This written thesis examines the process of producing Herb and Life: a Chinese Medical Family, a thirty-minute documentary video that explores the producer's family members' relationship with Traditional Chinese Medicine. This documentary uses interviews, narration, music, and observational sequences to display documentary subjects' career choices and their experiences with Traditional Chinese Medicine. This written thesis reveals the development of this documentary, from the pre-production to … more
Date: December 2002
Creator: Yang, Hongyi
Item Type: Refine your search to only Thesis or Dissertation
open access

Diffusion Of Location Based Services And Targeting Us Hispanics: A Case Study

Description: This study reviews factors that identify U.S. Hispanics as being an ideal target market for adopting Location Based Services (LBS). By using the diffusion of innovation theory, an observed pattern of Hispanics’ adoption of technology, advertisements, smartphones and various smartphone value-added services reveals U.S. Hispanics to be more likely to adopt LBS than non-Hispanics. The study also identifies the top U.S. cell phone wireless providers and analyzes their marketing position towards U.S… more
Date: December 2011
Creator: Yepez, Jennifer
Item Type: Refine your search to only Thesis or Dissertation
open access

Two Fingers: Michael's Struggle

Description: This written thesis gives an account of the creative production of Two Fingers: Michael's Struggle, a twenty-nine minute documentary video that explores the life of Michael Alan Rasch who suffers from Duchenne Muscular Dystrophy. It explains in detail the process of pre-production, production, and post-production of the documentary. It also discuses the integration of theories applied in the documentary. Two Fingers shows that although Michael has lived with the disease almost his entire life, … more
Date: December 2001
Creator: Youm, Mi-jung
Item Type: Refine your search to only Thesis or Dissertation
open access

Local or Transnational Television Programming: Media Globalization in East Asia, with an Emphasis on Development in the People's Republic of China

Description: This study focuses on the relationship between Western transnational broadcasters and East Asian media. It analyzes 1) the processes through which Western media players are localized and 2) the impact of media globalization on local broadcasters in East Asia. Recent developments in the People's Republic of China are the primary focus in the discussion of local media.
Date: December 1995
Creator: Zha, Hongyan
Item Type: Refine your search to only Thesis or Dissertation
open access

My Land, My Life

Description: My Land, My Life is a documentary film about the woman, Jo Angela Lamb, who lives and works on Frying Pan Ranch in Texas Panhandle. the film explores the complexity of a ranch woman's experience that breaks the spell of the stereotyped image of American cowgirls. It also reflects on women ranchers’ relationship with their family members and their relationship with the land.
Date: May 2012
Creator: Zhang, Mingyun
Item Type: Refine your search to only Thesis or Dissertation
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