5 Matching Results

Search Results

Results: 1 - 5
open access

Creating Captain America: a Frame Analysis of the Pat Tillman Epic

Description: Pat Tillman—an Arizona Cardinals player who sacrificed everything to serve his country but died in Afghanistan—was initially touted as a true American hero who was killed by enemy fire. In reality, however, the Tillman narrative was based on nothing but military propaganda. This research focused on how mainstream U.S. newspapers used news frames, overall story tone, and news sources before and after the official acknowledgement of the true cause of Tillman's death as fratricide. As hypothesized… more
Date: May 2013
Creator: DeWalt, Christina A. Childs
Item Type: Refine your search to only Thesis or Dissertation
Partner: UNT Libraries
open access

Understanding Indian and Pakistani Cultural Perspectives and Analyzing Us News Coverage of Mukhtar Mai and Jyoti Singh Pandey

Description: A foreign country's positive or negative image in the U.S. media can influence public attitudes toward that country. The way U.S. media covers sex crimes from countries like India and Pakistan has a direct effect on the global image of these countries. This qualitative content analysis examined the coverage of two rape victims, Jyoti Singh Pandey and Mukhtar Mai in two mainstream U.S. newspapers, the New York Times and the Washington Post. Frames identified in the study include cultural differe… more
Date: May 2013
Creator: Kark, Madiha
Item Type: Refine your search to only Thesis or Dissertation
Partner: UNT Libraries
open access

The Masculinity Masquerade: the Portrayal of Men in Modern Advertising

Description: The depiction of gender in advertising is a topic of continuous discussion and research. The present study adds to past findings with an updated look at how men are represented in U.S. advertising media and the real effects these portrayals have on the male population under the theoretical framework of hegemony and social cognitive theory. This research is triangulated with a textual analysis of the ads found in the March 2013 editions of four popular print publications and three focus group se… more
Date: August 2013
Creator: Harper, Savannah
Item Type: Refine your search to only Thesis or Dissertation
Partner: UNT Libraries
open access

Media and Corporate Social Responsibility: How Leading Business Magazines Frame a Controversial Concept

Description: Corporate social responsibility (CSR) is an emerging concept that continues to play a controversial role in the business world. Different CSR theories and ethical foundations inform different approaches to embedding socially responsible behavior into today's business functions. As technology, globalization, and economic challenges change the corporate world, the meaning and application of CSR also changes. While no empirical evidence of CSR's impact on performance exists, many corporations oper… more
Date: August 2013
Creator: Riddell, Brad
Item Type: Refine your search to only Thesis or Dissertation
Partner: UNT Libraries
open access

Wanted: an Exploration of Journalism Skills Acquired Through Student Media Experiences

Description: Collegiate newsrooms serve two functions: to provide news and information to their campuses and to provide hands-on career preparation for student journalists. Student media professionals face having to do the latter in a way that keeps up with changing demands on entry-level employees, influenced by evolving technology and role consolidation within professional media. This study provides perspective from recent graduates with student media experience on the skills they felt most confident in u… more
Date: August 2013
Creator: Francesco, Beth
Item Type: Refine your search to only Thesis or Dissertation
Partner: UNT Libraries
Back to Top of Screen