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Shifting paradigms for fashion: from total to global to smart consumer experience

Description: This review discusses how consumers, the retail industry, and business strategies contribute to the fashion paradigm shift from Total to Global (TCE) to Smart Consumer Experience (SCE) concepts,
Date: October 24, 2014
Creator: Kim, Haejung; Ahn, Soo-Kyoung & Forney, Judith C.
Partner: UNT College of Merchandising, Hospitality and Tourism