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A Comparison of Mall Shopping Behavior Between Hispanic-Americans and Anglo-Americans

Description: The population percentage, population growth, buying power, and geographic concentration of Hispanic-Americans in the United States is causing marketers and retailers to carefully examine this market segment. Through a better understanding of Hispanic-American consumers, marketers and retailers will be more capable of meeting their wants and needs. Tailoring marketing promotions and strategies can help a company more effectively reach the Hispanic-American market. This study compared Hispanic-A… more
Date: August 2002
Creator: Sanchez, Marissa R.
Partner: UNT Libraries

Effects of Hedonic and Utilitarian Shopping Satisfaction on Mall Consumption

Description: The modern consumer expects a consumption experience with both hedonic and utilitarian rewards during a single visit to the mall. The orchestrating of both hedonic and utilitarian benefits in one visit challenges mall management and retailers to deliver the maximum shopping experience. This study seeks to reveal relationships among six variables: demographic characteristics, mall shopping orientation, mall perception, hedonic satisfaction, utilitarian satisfaction, and mall consumption. The int… more
Access: Restricted to UNT Community Members. Login required if off-campus.
Date: August 2002
Creator: Buhrman, Tiffany
Partner: UNT Libraries
captions transcript

[News Clip: Money exchange]

Description: Video footage from the KXAS-TV/NBC station in Fort Worth, Texas, to accompany a news story.
Date: November 15, 1979, 10:00 p.m.
Duration: 1 minute 38 seconds
Creator: KXAS-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections
open access

[News Script: Business]

Description: Script from the WBAP-TV/NBC station in Fort Worth, Texas, relating a news story.
Date: August 29, 1972, 12:00 p.m.
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections
captions transcript

[News Clip: Security]

Description: Video footage from the KXAS-TV/NBC station in Fort Worth, Texas, overing a news story by reporter Marty Griffin about police security during holiday season in downtown urban area. This story aired at 5pm.
Date: December 8, 1989
Duration: 1 minute 54 seconds
Creator: KXAS-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections
captions transcript

[News Clip: Dallas sample sale]

Description: Video footage from the NBC 5 television station in Fort Worth, Texas, covering a news story. This story aired at 5pm.
Date: November 9, 2012, 5:00 p.m.
Duration: 49 seconds
Creator: KXAS-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections
captions transcript

[News Clip: JC Penney's quarter loss]

Description: Video footage from the NBC 5 television station in Fort Worth, Texas, covering a news story. This story aired at 6pm.
Date: November 9, 2012, 6:00 p.m.
Duration: 52 seconds
Creator: KXAS-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections
captions transcript

[News Clip: Christmas whys]

Description: Video footage from the KXAS-TV/NBC station in Fort Worth, Texas, to accompany a news story.
Date: December 19, 1985, 6:00 p.m.
Duration: 2 minutes 26 seconds
Creator: KXAS-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections
captions transcript

[News Clip: Optimists]

Description: Video footage from the KXAS-TV/NBC station in Fort Worth, Texas, to accompany a news story.
Date: December 17, 1985, 10:00 p.m.
Duration: 57 seconds
Creator: KXAS-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections
captions transcript

[News Clip: Toys]

Description: Video footage from the KXAS-TV/NBC station in Fort Worth, Texas, to accompany a news story.
Date: December 22, 1977, 6:00 p.m.
Duration: 1 minute 20 seconds
Creator: KXAS-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections
open access

[News Script: Vietnam]

Description: Script from the WBAP-TV/NBC station in Fort Worth, Texas, relating a news story.
Date: November 29, 1969, 10:00 p.m.
Creator: WBAP-TV (Television station : Fort Worth, Tex.)
Partner: UNT Libraries Special Collections
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