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Exploring Perceptions of Brand Loyalty and Consumer Identity among Millennial Males Living in Central Ohio

Description: Brand loyalty is a common theme throughout consumer and market research, yet it has not been a major topic among anthropologists. The research presented here is an anthropological exploration of the social and cultural influences on how a unique demographic - millennial males - view their own loyalty to brands. Through the use of qualitative interviews and online surveys, participants provided insight in to how they viewed their favorite brands and how those brands fit in to their lives. Aft… more
Date: May 2018
Creator: Oates, Blake A.
Partner: UNT Libraries
open access

Executive Correspondence - Letter from Congressman David L. Hobson (Ohio) Regarding Military facilities in the Columbus and Dayton Communities

Description: Executive Correspondence - Letter and attachment of Point Papers and letters regarding the 178th, Fighter Wing, CPOS, DFAS: Dayton; BRAC Commission AFIT/NPS/DLI Inquiry; Letters from Mayor of City of Monterey; DFAS: Columbus; Consolidate C4ISR with charts and attachments
Date: August 16, 2005
Partner: UNT Libraries Government Documents Department
open access

District Heating and Cooling Systems for Communities Through Power Plant Retrofit and Distribution Network, City of Piqua, Ohio: Volume 2 [Full Report]

Description: The feasibility analysis and evaluation of the Piqua, Ohio District Heating and Cooling Demonstration program is being conducted by the Piqua Municipal Power Co., the Piqua Law Dept., the Public Works Dept., a firm of economic analysts, and the Georgia Tech Engineering Dept. This volume contains information on the organization and composition of the demonstration team; characterization of the Piqua community; and the technical, environmental, institutional; financial, and economic assessments o… more
Date: September 18, 1979
Creator: Piqua (Ohio)
Partner: UNT Libraries Government Documents Department
open access

From Wright Field, Ohio, to Hokkaido, Japan: General Curtis E. LeMay's Letters to His Wife Helen, 1941–1945

Description: In 1942, Colonel Curtis E. LeMay and his 305th Bomb Group left Syracuse, New York, bound for England, where they joined the Eighth Air Force and Royal Air Force in war against Germany and her allies. Over the next three years LeMay led American air forces in Europe, India, China, and the Pacific against the Axis powers. His efforts yielded advancement through the chain of command to the rank of Major General in command of the XXIst Bomber Command, the most effective strategic bombing force of t… more
Date: 2015
Creator: Hegi, Benjamin Paul & Hurley, Alfred F.
Partner: UNT Libraries
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