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Description: Pumps of red-orange leather. The shoes have a squared toe, a very wide "Mary-Jane" style strap over the instep which fastens with an over-sized rectangular gold buckle on outside of foot, and a modified "bell bottom" or Louis style 2 3/4" heel. Designer label: "Town & Country* / Shoes / *TM REG"
Date: 1970
Partner: UNT College of Visual Arts + Design


Description: Petti-hoop of steel hoops within a white cotton petticoat. A modified form of cage crinoline consisting of three graduated steel hoops that open with snaps that fit within horizontal pockets of the full-length petticoat. Petticoat has gathered waist and eyelet lace at hem. Maker's label sewn in: "Petti-hoop / Created by / Ru-Nell / Pat Pend #494517" Size label, "10". The Ru-Nell Manufacturing Co. was founded by Fred Poole in 1935 in Yorkville, Georgia, USA. The company was named after his wife Ruby, and his oldest daughter Nell. Originally producing chenille bedspreads, they began to manufacturing "Petti-hoops" after their daughter Dorothy was unable to find a petticoat/hoop set to wear for a Southern Bell Ball in the 1950's. Ruby Poole designed the first one, and it became so popular that they went into production. Later they were produced as wedding gown underpinnings.
Date: 1955/1965
Creator: Ru-Nell Manufacturing Co. (Yorkville, Georgia)
Partner: UNT College of Visual Arts + Design

Employee Attitudes Toward Shoplifting

Description: The purpose of this study was to determine the attitudes of retail sales personnel toward shoplifting as well as toward procedures and devices designed to minimize shoplifting. The study also sought to examine employees' recall of training in regard to shoplifting and its prevention. It was concluded that most of the employees are aware of the high cost of shoplifting to retail stores. The majority of the employees do not define shoplifting in terms of the value of the merchandise taken. Uniformed guards, locked display cases and electronic article surveillance devices were ranked high in terms of effectiveness as shoplifting prevention devices. The majority of employees reported they had received training to prevent shoplifting but also indicated they desired more training in certain areas.
Date: December 1982
Creator: Railsback, Crystal
Partner: UNT Libraries

Retail Buyers Saleability Judgements: A Comparison of Merchandise Categories

Description: The purpose of this study was to investigate the saleability judgements of retail store buyers of women's and men's wear. A sample of 81 women's and men's wear buyers, representing two specialty stores and one mass merchandiser, was sent questionnaires. Principal Components Factor Analysis with Varimax Rotation was used to reduce the number of product, vendor and information source variables to eight factors. Three significant differences existed between the women's wear and men's wear buyers, verifying that not all retail buyers are alike. Results will benefit educators in preparing students to become more effective buyers, retail management can incorporate this same information into a buyer training program and apparel manufacturers can use the study in planning product strategies to retailers.
Date: August 1987
Creator: Stone, Linda C. (Linda Carol)
Partner: UNT Libraries

Factors Affecting Perception of Fit of Jeans

Description: The purpose of this research was to determine if perception of fit in jeans will vary by target wearer, sex, educational background, political-social attitudes, and brand name. One hundred and sixteen usable questionnaires were completed by students enrolled in the 1987 spring semester at a university in North Texas. The questionnaire gathered data about perception of fit in jeans, social-political attitudes, clothing interest, and jeans consumption. No differences were found between perception of fit by sex or target wearer. Factors found to affect perception of fit were educational background, political-social attitudes, brand name, and clothing interest. Subjects indicated fit was the most important factor considered when purchasing jeans.
Date: August 1987
Creator: Chen, Hsin-Teh
Partner: UNT Libraries

Knowledge Level of Sales Personnel Employed by a Ladies' Apparel Manufacturer in Dallas, Texas, and the Need for Training

Description: The purposes of this study were to measure and compare the knowledge level of sales personnel employed by a ladies' apparel manufacturer and to examine the need for a training program for sales managers, sales secretaries, and sales representatives. The data were gathered through a four-part questionnaire developed by the researcher. Sales personnel were rated as having low, medium, or high knowledge. The majority rated as having medium knowledge. No significant differences in knowledge level were evident relative to sales position or length of employment. Training needs tended to have little variance among respondents.
Date: August 1981
Creator: Smith, Lucy (Lucy Ann)
Partner: UNT Libraries

The Effect of Comparative Well-Being on the Perceived Risk Construct: a Study of the Purchase of Apparel

Description: The purpose of this research was to examine how the intervening variable of comparative well-being (which is how persons view their age, financial resources, and health compared to others of their own age) will enhance the significance of the relationship between selected demographic and psychographic variables and perceived risk. Specifically, the research investigated the structural relationship between comparative well-being in four different statistical models: (1) as an independent predictor of perceived risk; (2) as an intensifier of the psychographic and demographic predictors of perceived risk; (3) as a covariate of perceived risk; and (4) finally, as a jointly dependent variable with perceived risk. This approach was pursued in an effort to enhance the traditional marketing use of demographic and psychographic variables in predictingconsumer buying behavior. The data for this study were gathered as part of a national consumer-panel mail survey utilizing approximately 3,000 households. The research instrument was a self-administered questionnaire which collected demographic, psychographic, and perceived risk information from purchasers of apparel wear. Data analysis included descriptive statistics, Pearson product moment correlation analysis, factor analysis, analysis of variance (ANOVA), and multivariate analysis of variance (MANOVA). The findings have identified the importance of how consumers position themselves in society, based on their locus of external involvement (community and social activity) and how satisfactory their position is in their social structure as measured by comparative well-being (perceived age, income, and health). The research results challenge the value of using only age and income as predictor variables for perceived risk, in that no significant relationships were found between age, income, and perceived risk. However, comparative well-being was found to intensify these relationships, in addition to functioning as an independent variable and a covariate in the perceived risk relationship. Also, it was found that respondents with higher degrees of comparative well-being perceived less ...
Date: December 1987
Creator: McConkey, C. William (Charles William)
Partner: UNT Libraries

Retail Crowding: Impact of Merchandise Density on Store Image

Description: Store image research has attempted to identify factors contributing to formation of positive or negative perceptions of stores by consumers. These factors include tangible and intangible elements. Of the tangible factors, store atmosphere (including store layout and congestion level) is often identified as contributing to store image. Intangible factors influencing store image include emotional or psychological reactions that consumers have in response to various tangible store factors. One of these emotional responses is retail crowding. Retail crowding is a state of psychological stress occurring in consumers in response to perceived high density levels in stores. Crowding literature suggests that environmental cues, including layout and density level, contribute to this stress level. The overall purpose of this study was to expand on current research by incorporating the concept of retail crowding with store image research.
Date: December 1993
Creator: Paden, Nita L. (Nita Lynn)
Partner: UNT Libraries