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Women in Public Relations: Our Past, Present, and Future

Description: Since abolition, women have used the media to bring attention to causes and injustices in society. Issues faced by these women are some of the same issues faced by women in public relations today and possibly the future. This paper is the history of the women of pre-professional public relations in relation to their use of the media to bring about change and communicate with an audience. It also discusses the evolution of the public relations profession as it pertains to the parallel issues that the women of the first wave faced in relation to the second wave, or professional era. The paper will then synthesize these two eras in public relations and discuss the future of women in the profession as seen by researchers and women practicing at this time.
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Date: August 2000
Creator: Moore, Jaimee
Partner: UNT Libraries

A Study of the Selection of U.S. Foreign News by Three French Foreign News Editors

Description: The problem of this study was an analysis of the selection of news by newspaper editors in another culture. The purposes of this study were: 1. To examine the news perceptions of three French foreign news editors. 2. To discover if social forces influence the selection of news. 3. To discover if personal attitudes of a foreign news editor affects his selection of U.S. news. 4. To learn whether the institution that employs the foreign news editor affects his selection of U.S. news. 5. To find out if the societal influence to maintain cultural consensus affects selection of U.S. news by a French foreign news editor. 6. To discover if there is a relationship between the number of news items received in a category and the selection of news items from the same category. To carry out the purposes of this study, answers were sought to the following questions: 1. Do values of the French culture affect the selection of U.S. news items? 2. Do the three French news editors have to adjust their selection of U.S. news? 3. Do the attitudes of the French editors affect their selection of U.S. news? 4. Do the publication production problems affect the selection of U.S. news by the French editors? 5. Does the content of the wire affect the selection of U.S. news; that is, will there be a relationship between the number of items received in a category of news and the selection of news items from the same category.
Date: December 1973
Creator: Norman, Elizabeth
Partner: UNT Libraries

The Contributions of Gordon McLendon to the Broadcast Profession

Description: The purpose of this study is to describe Gordon McLendon's contributions to the broadcast profession and to explain why he is regarded as a leader of that profession. There has been no effort to provide a unified statement of the contributions made by him to the broadcast profession. To provide a complete picture of McLendon's contributions to the broadcast profession, an account is needed of his various innovations and activities.
Date: January 1970
Creator: Wolff, Harvey A.
Partner: UNT Libraries

Young Journalists Today: Journalism Students’ Perceptions of the Ever-evolving Industry

Description: Today’s journalism students are learning in a time in which new technology innovations, including online news sites, blogs, and social media, have become a prominent part of the journalism industry. Whether it’s newspapers, public relations, or broadcast, technology has become a part of every area of journalism. While several studies have focused on how journalism classes should be taught in lieu of this change, how students are learning and how they feel about this changing industry has yet to be shared. This research uses both a survey of 203 current, undergraduate pre-journalism students at a large, Southwestern university, as well as focus group interviews with several subgroups of 11 of those students. The results show, not surprisingly, that journalism students are heavy users of technology and social media. They also show that a majority of journalism students prefers consuming media online. However, although students use technology and social media frequently, and also consume media online, there is evidence that suggests that they would rather learn face-to-face with an instructor than take online classes. In addition, they feel positive about their future in the changing industry.
Date: May 2012
Creator: Daniels, Stephanie
Partner: UNT Libraries

A Comparison of the Editorial Practices of Religious Magazines with Editorial Practices Described in Magazine Textbooks

Description: This study sought to determine the demographics of the managing editors of the 111 religious magazines listed in the 1981 edition of Writer's Market and the similarity of those magazines' editorial practices to editorial practices described in magazine textbooks. The sixty-four managing editors who answered the questionnaire tended to be college-educated, to say their chief motivation for working on a religious magazine was serving God and man and to be satisfied with their work. Twenty-five per cent of the managing editors in the study had undergraduate majors or master's degrees in journalism. The magazines' self-reported editorial practices in such areas as copy handling, proofreading, layout and design were similar to those described in magazine textbooks.
Date: August 1981
Creator: Hensley, Jeff Lane
Partner: UNT Libraries

Western Media Attitudes Toward an Immigrant of Color Sex Crime Victim: Case Study: the DSK Case

Description: About 30 million women in the U.S. are estimated to be victims of sex crimes in their lifetimes. However, sex crimes, especially those committed against immigrants are the least reported crime in the country. Some sex crime victims say the fear of media criticism discourages them from reporting the crime. in May 2011, an African maid working at a New York hotel accused Dominique Strauss-Kahn, the former director of the International Monetary Fund, of sexually assaulting her. This qualitative content analysis examined the coverage of the DSK case, by three leading international newspapers: the New York Times, the Guardian and Le Monde. Findings suggest that Strauss-Kahn received more favorable coverage than Diallo. Frames identified in the coverage include the importance of status/prominence, race, culture differences, victim-blaming, male privilege, socioeconomic differences and focus on appearance. the study recommends that news organizations avoid judgmental coverage of sex crimes and consider identifying victims by allowing them to tell their side of the story.
Date: May 2012
Creator: Mumah, Jenny
Partner: UNT Libraries

Twitter and Radio News: A Dallas-Fort Worth Case Study

Description: This study of radio news stations adds to the field of Twitter research into broadcasters' use of this social media microblogging platform; previous research has predominantly focused on television. This case study, based on a survey with numerous open-ended questions completed in face-to-face interviews, begins to fill in data on how Twitter is being used in major market radio station newsrooms. Limited in scope, this exploratory study used answers from seven members of two radio newsrooms in trying to find out if there were stated goals for tweets; if separate, unique content was being tweeted or was content tied to the stations' on-air product; how tweets seek to increase station listenership and/or increase station website traffic; what were the most frequently tweeted topics; what hyperlinks were included in tweets for internal or external web content; and were tweets personal and/or opinionated, or kept more professional with just factual material. From a strategic management theory standpoint, there is neither a stated plan nor goals sought with these newsrooms' use of Twitter. Unique tweet content includes sending out photos which add visuals to the pictureless world of radio news and live-tweeting of ongoing news events, while complementary content is promotional to push audience members to on-air or website products. There are no analytics in place to try to determine whether the stations' listenership or web traffic increases based on tweets. Promotional teases of upcoming on-air guest interviews or news content and/or web content are the most frequently tweeted topics. Hashtags rather than hyperlinks are more often included in the stations' tweets. News personnel stay away from expressing opinions, or being too personal in tweets, but remain more objective and professional by sticking to facts which is in step with the traditional role of journalists.
Date: August 2016
Creator: Lambert, Mark T
Partner: UNT Libraries

King of the News: An Agenda-Setting Approach to the John Oliver Effect

Description: Journalists have insisted that John Oliver has inspired a new kind of journalism. They argue that Oliver's show Last Week Tonight with John Oliver has inspired real-world action, a phenomenon journalists have called the "John Oliver Effect." Oliver, a comedian, refuses these claims. This thesis is the result of in-depth research into journalists' claims through the lens of agenda-setting. By conducting a qualitative content analysis, I evaluated the message characteristics of framing devices used on Oliver's show, then compared those message characteristics to the message characteristics and framing devices employed by legacy media.
Date: August 2017
Creator: Ryan, Kevin
Partner: UNT Libraries

The journalist as legislator

Description: The focus of the study is the way which members of the press corps in the Texas Capitol influence policy-making through their friendships with legislators and through the news stories which they write. Methods of study included questionnaires to reporters and to legislators, interviews with members of both groups, and review of news stories written about the regular session of the 64th Texas Legislature.
Date: December 1975
Creator: Linn, Travis
Partner: UNT Libraries

Predicting Burnout In High-school Journalism Teachers: An Exploratory Study

Description: This research investigated high-school journalism educators’ use and teaching of convergence technology, as well as their self-efficacy, job satisfaction, job dissatisfaction, and burnout. In general, instructions and uses of multimedia tools were not as prevalent as traditional-journalism instructions and tools. One-third of the teachers expressed moderate or strong levels of burnout in terms of their emotional exhaustion. Although both job satisfaction and job dissatisfaction were strong predictors of burnout, self-efficacy was not. Job dissatisfaction was the strongest predictor of burnout, but contrary to the past research, gender turned out to be the second strongest predictor. Qualitative in-depth interviews with a controlled random sampling of survey respondents revealed that maternal mindset and gender roles strongly contribute to female high-school journalism teachers’ expressed burnout and emotional exhaustion.
Date: December 2011
Creator: Sparling, Gretchen B.
Partner: UNT Libraries

Images of Eight Branches of Journalism Perceived by Journalism Students at North Texas State University

Description: The purpose of this study was to specify quantitatively the meanings and images of eight branches of journalism as perceived by a selected group of college students majoring in journalism. The problem of this study was to identify the locations of these meanings, using a semantic differential, as points in a three-dimensional semantic space consisting of evaluation, potency, and activity dimensions. The study was also designed to test two hypotheses. Hypothesis One was that there would be a significant difference between the male and female groups in their perception of the same concept about a journalism branch. Hypothesis Two was that there would be a significant difference between two concepts perceived by the members of the same sex group.
Date: August 1973
Creator: Choo, Kwang Yung
Partner: UNT Libraries

Philosophy and Practice of Personal Journalism with Moral Concern in the Twentieth Century

Description: This study seeks to show that a tradition exists of personal journalists who, more than supporting a partisan position, have moral concern and desire reconciliation. Between the First World War and the Hutchins Commission report of 1947, Walter Lippmann and other media critics theorized that journalistic objectivity is impossible, but recognized journalists' responsibility to interpret events to their publics. In the 1930s these new theories coincided with historical events to encourage journalists' personal involvement with their subjects. The work of the best personal journalists, for example, George Orwell and James Agee, resulted from moral concern. This tradition is furthered today in the journalism of Bill Moyers.
Date: December 1989
Creator: Surratt, Marshall N. (Marshall Nash)
Partner: UNT Libraries

The Development of Business Week Magazine

Description: This study explains the development of Business Week from its beginning in 1929 to 1975 and its changes over this forty-five-year period in format, content and editors. The study shows how Business Week developed, reflecting the history of American business, industry, labor, and the rise of the consumer, and recorded the growth and changes in the magazine's format, news departments, services and features, and staff. The study traces the development of Business Week in three periods, 1929, 1930-1950, and 1955-1975; and concludes that Business Week is the leading magazine publication in the business press. The sources of data for this study primarily include the executives of Business Week and the magazine itself.
Date: December 1977
Creator: Stockard, Krista Lynn
Partner: UNT Libraries

The Democrat Years: A Growing Process

Description: Changes of ownership, a seeming lack of interest in history, several deaths, and a fire prompted this study into the history of The Weatherford Democrat. Data for the thesis came from back issues of The Democrat, Ayer Directory of Newspapers and Periodicals, letters from former publishers, and personal observations and experiences of the writer, who worked on the paper 14 years. All but about a dozen years of the back issues are available. The thesis is written in chronological order, dating from the beginning in 1895 to 1967, when the Donrey Media Group gained control, ending local ownership. The Democrat is the survivor of more than 20 newspaper ventures in the city and is still the principal county paper.
Date: August 1977
Creator: Vandagriff, Jon R.
Partner: UNT Libraries

A Comparison of Staff Organization and Employment Opportunities of Dallas Business-Papers and Company Publications

Description: This study compares the staff structures and the employment opportunities of Dallas area businesspapers and company publications. The study has five main purposes. They are (1) to examine the staff organization of various Dallas area business publications, (2) to examine the job roles and responsibilities within each type of publication, (3) to determine the education requirements for employees, (4) to determine the experience requirements for employees, and (5) to evaluate business and industrial journalism as a career choice for journalism graduates in the Dallas area.
Date: August 1973
Creator: Akins, Linda G.
Partner: UNT Libraries

Association between learning-style preferences of journalism students, internship experience, and selected demographic factors

Description: the study explores learning-style preferences of journalism students to determine the differences in learning-style preferences between journalism students with internship experience and those without internship experience, and the association of selected demographic factors.
Date: August 1991
Creator: Johnson, Cathy
Partner: UNT Libraries

The influence of Al Panzera upon sports photography at Dallas-Fort Worth metropolitan newspapers

Description: This problem's investigation deals with the influence of sports photographer Al Panzera upon staff photographers at four major metropolitan newspapers in the Dallas-Fort Worth area. Information was gathered through interviews, periodicals, and the pages of the Fort Worth Star-Telegram.
Date: August 1979
Creator: Wilhite, Ben W.
Partner: UNT Libraries

Job Performance Expectations of Recent Journalism Graduates and the Importance of Journalism Education

Description: The purpose of this study was to identify and compare the job performance expectations of recent journalism graduates as perceived by selected managing editors and journalism educators in Standard Federal Region Six (the states of Arkansas, Louisiana, New Mexico, Oklahoma, and Texas). The survey instrument consisted primarily of statements dealing with the topics of five research questions on the value of journalism education to success on newspapers, the value of newspaper experience to teaching journalism, the language skills of recent graduates, the value of academic research to the improvement of newspapers, and the "gap" between journalism education and journalism practice.
Date: December 1980
Creator: Flynn, George A.
Partner: UNT Libraries

The Struggling Dance: The Latino Journalist Experience Covering Hispanic and Latino Communities in Dallas

Description: This qualitative study addresses how the Dallas Morning News and Al Día reporters and editors determine what type of news related to the Dallas Latino and Hispanic communities gets covered. It also looks into how and why each newspaper tackles the coverage of these communities. Through a systematic analysis of 8 in-depth interviews and a 6-month ethnography, the findings of this study suggest that Latino and Hispanic journalists in Dallas feel the Latino and Hispanic communities are regarded as the "other." This study suggests the newsroom's hegemony and its news production routines influence the way Latino and Hispanic communities are covered in Dallas, and the way Latino and Hispanic reporters and editors who primarily cover these communities are treated. Though the newsrooms have made an effort to diversity its staff, reporters and editors claim they still have a long way to go before the staff accurately represents the large Hispanic and Latino population in the city.
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Date: May 2017
Creator: Limon, Elvia
Partner: UNT Libraries

The Interscholastic League Press Conference: A History, 1924-1980

Description: This study describes the development of the Interscholastic League Press Conference, its goals, intents, and membership growth from its inception through 1980. The current director and all available past directors of the organization were interviewed and the organization's records researched for insight into the history of the organization. This study concludes that the organization and its directors have influenced the development of high school journalism in the state of Texas through convention sessions, critiques, and judging of newspapers and yearbooks. The organization's founder, DeWitt Reddick, exerted a lifelong influence through his personal involvement and his influencce in the selection of six of his seven successors.
Date: August 1981
Creator: Komandosky, Susan White
Partner: UNT Libraries

The Effects of News Commentary on the Image of Political Debaters: An Experimental Study

Description: The purpose of this study was to examine the effects of news commentary on the image of political candidates. Subjects were exposed to a political debate, which was followed by three experimental manipulations of a news commentary. One group saw a commentary biased toward one candidate and against the other. In a second group the bias was reversed. A third experimental group saw a neutral commentary and the control group viewed the debate but no commentary. The primary statistical analyses used were a multivariate analysis of variance, a multiple discriminant analysis and a factor analysis. The results indicated that the commentary did have some effects on the perception of the candidates' images. Furthermore, the commentaries affected the amount of the candidates' message which was recalled by the subjects, and cued the subjects to recall specific issues which were mentioned in the commentaries. Finally, the factor analysis indicated certain characteristics of the images of political candidates.
Date: December 1977
Creator: Hertzog, Robert L.
Partner: UNT Libraries