Electric and gas utility marketing of residential energy conservation case studies
Description:
The objective of this research was to obtain information about utility conservation marketing techniques from companies actively engaged in performing residential conservation services. Many utilities currently are offering comprehensive services (audits, listing of contractors and lenders, post-installation inspection, advertising, and performing consumer research). Activities are reported for the following utilities: Niagara Mohawk Power Corporation; Tampa Electric Company; Memphis Light, Gas…
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Date:
May 1, 1980
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Report
Partner:
UNT Libraries Government Documents Department