UNT College of Business - 44 Matching Results

Search Results

Primary view of A New Approach to Measure Perceived Brand Personality Associations Among Consumers
Heere, Bob
Primary view of A Theory-of-Planned-Behavior Perspective on B2C E-Commerce
Ganesh, Gopala & Barat, Somjit
Primary view of Teaching Basic Marketing Accountability Using Spreadsheets: An Exploratory Perspective
Ganesh, Gopala & Paswan, Audhesh K.
February 2010
Primary view of Network Theory
Borgatti, Stephen P. & Lopez-Kidwell, Virginie
Primary view of Causal Latent Semantic Analysis (cLSA): An Illustration
Hossain, Muhammad Muazzem; Prybutok, Victor R. & Evangelopoulos, Nicholas
April 2011
Primary view of Hearing It Through the Grapevine: Positive and Negative Workplace Gossip
Grosser, Travis & Lopez-Kidwell, Virginie
June 28, 2011
Primary view of Consumers from Emerging Markets: Perceptions and Attitudes Toward Global Sporting Brands
Kim, Chiyoung & Heere, Bob
Primary view of Latent Semantic Analysis: Five methodological recommendations
Evangelopoulos, Nicholas; Zhang, Xiaoni & Prybutok, Victor R.
Primary view of Leadership and Knowledge Management in an E-Government Environment
Ryan, Sherry D.; Zhang, Xiaoni; Prybutok, Victor R. & Sharp, Jason H.
February 3, 2012
Primary view of Creating a Collaborative Online Project for an MBA Core course
Evangelopoulos, Nicholas & Jayakumar, Jay
March 28, 2012
Primary view of Schedule UTP: Stock Price Reaction and Economic Consequences
Abernathy, John L.; Davenport, Stephan A. & Rapley, Eric T.
December 2011
Primary view of “Managing through Failure”: More than an Oxymoron?
Strutton, David
August 4, 2012
Primary view of Book Review: Using Social Media in the Classroom: A Best Practice Guide
Lineros, Jose Victor
Primary view of Which Senses Matter More? The Impact of Our Senses on Team Identity and Team Loyalty
Lee, Seunghwan; Heere, Bob & Chung, Kyu-soo
Primary view of Corporate Responsibility: A Moral Agent or a Profit Agent? A TOMS Shoes Case Study
Jakopin, Natalie
February 2013
Primary view of Adding New Content to MKTG 3700 - Marketing and Money
Ganesh, Gopala
April 12, 2013
Primary view of Instructor-Directed, Student-Driven Engagement
Pelton, Lou E.
April 12, 2013
Primary view of The Economic Relevance of Chief Marketing Officers in Firms' Top Management Teams
Abernathy, John L.; Kubick, Tom & Masli, Adi
December 2013
Primary view of Cause-Related versus Non-Cause-Related Sport Events: Differentiating Endurance Events Through a Comparison of Athletes' Motives
Rundio, Amy; Heere, Bob & Newland, Brianna
Primary view of Tax Incentive Proposals to Enhance Child Support Payment Compliance and Tax Progressivity
Fleischman, Gary M.; Khan, Zafar Dad & Hutchison, Paul D.
February 10, 2014
Primary view of Comments of the Auditing Standards Committee of the Auditing Section of the American Accounting Association on PCAOB Staff Consultation Paper, Auditing Accounting Estimates and Fair Value Measurements
Abernathy, John L.; Hackenbrack, Karl E.; Joe, Jennifer R.; Pevzner, Mikhail & Wu, Yi-Jing
November 2014
Primary view of Fan Community Identification: An Empirical Examination of Its Outcomes in Japanese Professional Sport
Yoshida, Masayuki; Gordon, Brian; Heere, Bob & James, Jeffrey D.
Primary view of How the Source of Audit Committee Accounting Expertise Influences Financial Reporting Timeliness
Abernathy, John L.; Beyer, Brooke; Masli, Adi & Stefaniak, Chad M.
November 2014
Primary view of Questioning the Validity of Race as a Social Construct: Examining Race and Ethnicity in the ‘Rainbow Nation’
Heere, Bob; Walker, Matthew; Gibson, Heather; Thapa, Brijesh; Geldenhuys, Sue & Coetzee, Willie
January 2015