UNT Libraries - 4 Matching Results

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China, Hong Kong, and Taiwan: The Convergence and Interaction of Chinese Film

Description: This study focuses on the evolution of the movie industries in Taiwan, Hong Kong, and China in the late 1980s and early 1990s, with an emphasis on the interaction and cooperation in movie production among these three areas. The study consists of three sections: a general description of the development of Chinese cinema before 1949; an overview of the movie industries in Taiwan, Hong Kong, and China after the civil war; and an intensive study of the recent changes, interactions, and connections among these industries. In the third section, three models are proposed to explain the changing practices in movie production in these three areas. Obstacles preventing further cooperation and the significance of the reconstruction and integration of Chinese cinema are discussed.
Date: May 1993
Creator: Yu, Gwo-chauo

The Development of Commercial Advertising in Saudi Television from 1986-1988

Description: The story of Saudi television began in 1962 when King Faisal, who was then the crown prince, pointed out that the government intended to utilize the medium of television as a tool for information, guidance, culture, and recreation (Saudi Arabia, Ministry of Information, 1985). From July 17, 1965, when the first transmission signal went out simultaneously from stations in Riyadh and Jeddah until the transfer to the new Riyadh Television Complex in 1982. Saudi television has gone through many phases of development. The most recent development was the introduction of commercial advertising in 1986. Saudi television commercials have taken the form of 10 to 20 minute blocks which are taped and then aired many times during the broadcasting hours. Because Saudi television is a governmental operation, all of the funds required to maintain its expenditures are provided by the Saudi government, and commercial advertising is a new development. Thus, there was a need for a study which told the story of commercial advertising's development in Saudi television.
Date: August 1989
Creator: AlFardi, Abdullah A. A.

Job Rating and Satisfaction of Radio Station General Managers in the Institutional Climate of Deregulation

Description: This study tested the job satisfaction of major market radio station general managers in the aftermath of deregulation. The study consisted of two phases, a quantitative, anonymous, mail survey utilizing the nationally recognized Job Descriptive Index (JDI); and a qualitative follow-up telephone interview. Of 246 general managers solicited, 144 returned usable JDI surveys. The JDI consisted of six separate scales, each measuring satisfaction on a different aspect of the job. The followup telephone interview comprised seven questions designed specifically to explore the effects of broadcast deregulation on the respondents. Two hypotheses were tested. The hypotheses tested for differences in job satisfaction scores between radio station general managers and the normative scores of individuals of similar education and job tenure in other industries. In most of the subscales tested there was no significant difference between the two groups. The qualitative telephone survey found widespread dissatisfaction with the effects of deregulation on the broadcast medium.
Date: May 1991
Creator: Loomis, Kenneth D. (Kenneth Dwight)

Television as an Instrument for Bridging Cultures: A Study of Television's Effects on Taiwanese Students in the United States

Description: This study tested American television effects on Taiwanese Students in uncertainty reduction and stereotype forming. The study consisted of a questionnaire analysis and a focus group discussion. Fifty-five subjects responded to the questionnaires and twenty of them joined two group discussions.
Date: August 1994
Creator: Lu, Ray C. (Ray Chun)