Search Results

open access

A study of on-line use and perceived effectiveness of compliance-gaining in health-related banner advertisements for senior citizens.

Description: This research investigated banner ads on the World Wide Web, specifically the types of messages used in those ads and the effectiveness of the ads as seen by their intended audience. The focus was on health-related banner advertisements targeting senior citizens. The study first sought to determine the frequency of appearance of those ads when classified into categories of compliance-gaining tactics provided by research scholars. Second, the study explored the relative perceived effectiveness a… more
Date: December 2002
Creator: Toon, Michelle Anne
open access

A Common Representation Format for Multimedia Documents

Description: Multimedia documents are composed of multiple file format combinations, such as image and text, image and sound, or image, text and sound. The type of multimedia document determines the form of analysis for knowledge architecture design and retrieval methods. Over the last few decades, theories of text analysis have been proposed and applied effectively. In recent years, theories of image and sound analysis have been proposed to work with text retrieval systems and progressed quickly due in par… more
Date: December 2002
Creator: Jeong, Ki Tai
open access

CT3 as an Index of Knowledge Domain Structure: Distributions for Order Analysis and Information Hierarchies

Description: The problem with which this study is concerned is articulating all possible CT3 and KR21 reliability measures for every case of a 5x5 binary matrix (32,996,500 possible matrices). The study has three purposes. The first purpose is to calculate CT3 for every matrix and compare the results to the proposed optimum range of .3 to .5. The second purpose is to compare the results from the calculation of KR21 and CT3 reliability measures. The third purpose is to calculate CT3 and KR21 on every strand … more
Date: December 2002
Creator: Swartz Horn, Rebecca
open access

The Effect of Personality Type on the Use of Relevance Criteria for Purposes of Selecting Information Sources.

Description: Even though information scientists generally recognize that relevance judgments are multidimensional and dynamic, there is still discussion and debate regarding the degree to which certain internal (cognition, personality) and external (situation, social relationships) factors affect the use of criteria in reaching those judgments. Much of the debate centers on the relationship of those factors to the criteria and reliable methods for measuring those relationships. This study researched the use… more
Date: December 2002
Creator: Sims, Dale B.
open access

A Comparison of Communication Motives of On-Site and Off-Site Students in Videoconference-Based Courses

Description: The objective of this investigation is to determine whether student site location in an instructional videoconference is related to students' motives for communicating with their instructor. The study is based, in part, on the work of Martin et al. who identify five separate student-teacher communication motives. These motives, or dimensions, are termed relational, functional, excuse, participation, and sycophancy, and are measured by a 30-item questionnaire. Several communication-related theor… more
Date: August 2002
Creator: Massingill, K.B.
open access

Solutions for Dynamic Channel Assignment and Synchronization Problem for Distributed Wireless Multimedia System

Description: The recent advances in mobile computing and distributed multimedia systems allow mobile hosts (clients) to access wireless multimedia Data at anywhere and at anytime. In accessing multimedia information on the distributed multimedia servers from wireless personal communication service systems, a channel assignment problem and synchronization problems should be solved efficiently. Recent demand for mobile telephone service have been growing rapidly while the electro-magnetic spectrum of frequenc… more
Date: August 2002
Creator: Hong, SungBum

The Information Environment of Academic Library Directors: Use of Information Resources and Communication Technologies

Description: This study focuses on the use of information resources and communication technologies, both traditional and electronic, by academic library directors. The purpose is to improve understanding of managerial behavior when using information resources and communication technologies within a shared information environment. Taylor's concept of an information use environment is used to capture the elements associated with information use and communication within the context of decision-making styles, m… more
Access: Restricted to UNT Community Members. Login required if off-campus.
Date: May 2002
Creator: Koelker, Karen June
open access

Detecting the Presence of Disease by Unifying Two Methods of Remote Sensing.

Description: There is currently no effective tool available to quickly and economically measure a change in landmass in the setting of biomedical professionals and environmental specialists. The purpose of this study is to structure and demonstrate a statistical change-detection method using remotely sensed data that can detect the presence of an infectious land borne disease. Data sources included the Texas Department of Health database, which provided the types of infectious land borne diseases and indica… more
Date: May 2002
Creator: Reames, Steve
open access

Smoothing the information seeking path: Removing representational obstacles in the middle-school digital library.

Description: Middle school student's interaction within a digital library is explored. Issues of interface features used, obstacles encountered, search strategies and search techniques used, and representation obstacles are examined. A mechanism for evaluating user's descriptors is tested and effects of augmenting the system's resource descriptions with these descriptors on retrieval is explored. Transaction log data analysis (TLA) was used, with external corroborating achievement data provided by teachers.… more
Date: May 2002
Creator: Abbas, June M.
Back to Top of Screen