UNT Libraries - 43 Matching Results

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open access

Evaluating the Efficacy of Engagement Journalism in Local News: An Ethnographic Study of the Dallas Morning News

Description: The Dallas Morning News is a leader in using engagement journalism to increase and retain digital subscribers. This ethnography examined the efficacy of the engagement journalism work by the News in rebuilding trust and forming relationships with its audience. This research is exceptionally timely as more newsrooms are erecting paywalls to their content and asking their audiences to offer monetary support in exchange for greater access and engagement by journalists. This work is examined throug… more
Date: May 2019
Creator: Wise, Hannah Marie
Item Type: Refine your search to only Thesis or Dissertation
open access

The Struggling Dance: The Latino Journalist Experience Covering Hispanic and Latino Communities in Dallas

Description: This qualitative study addresses how the Dallas Morning News and Al Día reporters and editors determine what type of news related to the Dallas Latino and Hispanic communities gets covered. It also looks into how and why each newspaper tackles the coverage of these communities. Through a systematic analysis of 8 in-depth interviews and a 6-month ethnography, the findings of this study suggest that Latino and Hispanic journalists in Dallas feel the Latino and Hispanic communities are regarded as… more
Date: May 2017
Creator: Limón, Elvia
Item Type: Refine your search to only Thesis or Dissertation
open access

Amarillo Globe-News: How Did Gene Howe and the Globe-News Help Guide Amarillo, Texas through the Dust Bowl and Great Depression?

Description: For many years newspapers were locally owned by editors and publishers. However, today many are run by corporations from out of state. As a result, many communities have lost the personal relationship between the family owned publication and the community. Gene Howe, who served as editor, publisher and columnist of the Amarillo Globe-News from 1926 until his death in 1952, believed the community was where the focus should be and the newspaper should do all that it can to help their readers. Des… more
Date: May 2015
Creator: Hasman, Gregory R. C.
Item Type: Refine your search to only Thesis or Dissertation
open access

Representations of Women in The Dallas Morning News During the Feminist Movement

Description: Content analysis of The Dallas Morning News focuses on sources, bylines, photographs, and main characters to determine the quantity and quality of portrayals of women. The study included front pages and main local news pages during one week each from 1950, 1960, 1970, 1980, and 1990. Change was charted by year for both sexes. In 1950, few representations of women were included and many were stereotypical. Some stereotyping persisted in 1990, and men outnumbered women more than 3 to 1 as story s… more
Date: August 1992
Creator: Lambiase, Jacqueline
Item Type: Refine your search to only Thesis or Dissertation
open access

A History of DALLAS Magazine and Its Changing Roles in the Dallas Chamber

Description: This study explains the development of DALLAS magazine from its beginnings and changes in sixty-three years in content and format, departments, staff, and editorial policy. The study shows how DALLAS developed, reflecting the history of the City of Dallas' economic and business growth, and the Chamber of Commerce viewpoints since 1922. Concluding, the study reveals that the magazine projected the Dallas Chamber's viewpoints, that the magazine reported only positive images of the City of Dallas … more
Date: August 1986
Creator: Mahony, Linda MacDonald
Item Type: Refine your search to only Thesis or Dissertation
open access

A Critical Evaluation of the Image Texas Baptists Have of Their Eight Colleges and Universities

Description: The problem undertaken in this study was an attempt to discover the image Texas Baptists have of their eight colleges and universities, and to recommend steps to ensure a positive image. The two methods used to determine the image was a questionnaire distributed through a weekly newsmagazine, the Baptist Standard, and telephone interviews. From the study it was concluded that Texas Baptists have a positive image of their eight colleges and universities and rely on the Baptist Standard for their… more
Date: August 1985
Creator: Armstrong, Jerilynn W. (Jerilynn Wood)
Item Type: Refine your search to only Thesis or Dissertation
open access

An Evaluation of the Views of Black Journalists Working at Black Newspapers Concerning the Effects of the Civil Rights Movement on Their Black Newspapers from 1960 to 1985

Description: This study was designed to determine whether black journalists who work at black newspapers in Texas felt the Civil Rights movement had affected their industry. Although black newspapers lost an exclusive market for talent that now must be shared with majority-owned newspapers, this report concludes that the operation of black newspapers virtually was unaffected by the Civil Rights movement. It is recommended that this research serve as a starting point for a continuing examination of black new… more
Date: August 1985
Creator: Parson, Rita L. B.
Item Type: Refine your search to only Thesis or Dissertation
open access

Internal Public Relations in the Military: A Case Study of the Public Affairs Office at Carswell Air Force Base, Texas

Description: This investigation sought to describe the organization, function, and scope of the internal public affairs program of Carswell Air Force Base, Texas. Data came from in-depth interviews, office files, and military publications. The Carswell Air Force Base internal public affairs program appeared to be without direction and reactive in nature. Personnel had little or no formal journalism or public relations training and demonstrated only a vague awareness of the relationships between publics, too… more
Date: December 1982
Creator: Knieff, Amy C. (Amy Cheri)
Item Type: Refine your search to only Thesis or Dissertation
open access

A Study of the Public Relations Structures and Activities at Selected Dallas Hotels

Description: The study was designed to identify the public relations structures at eight Dallas hotels, their functions and activities, and if public relations effectiveness is evaluated. Findings were based on sixteen interviews with senior management and public relations coordinators. The study concluded that public relations programs are structured by either separate public relations department, public relations activities combined with other department, or an external agency. The public relations functi… more
Date: May 1981
Creator: Milacek, Barbara J.
Item Type: Refine your search to only Thesis or Dissertation
open access

A Readership Study Assessing the Value of Internal and External Publications Received by Credit Union Managers in Texas

Description: The problem of this study was to determine which publications available to Texas credit union managers are selected for reading and on what bases these choices are made. The study considered independent publications and those within the credit union industry. Survey respondents were Texas credit union managers. The study found that managers depend heavily on the two publications of the state trade association, two to three publications of the national trade association, and the state regulatory… more
Date: December 1980
Creator: Haisten, Marilyn
Item Type: Refine your search to only Thesis or Dissertation
open access

A Study of Public Relations Practices of the First National Bank of Fort Worth

Description: This study examined the organization, goals and scope of the public relations activity of the First National Bank of Fort Worth, Texas. The study's purpose was to examine the public relations function, department structure, process by which goals and policies are determined, the bank's practice of public relations and the process by which effectiveness is evaluated. The bank satisfactorily met several criteria for public relations effectiveness, but the staff was hampered by a lack of formal go… more
Date: August 1980
Creator: McCorstin, Allen
Item Type: Refine your search to only Thesis or Dissertation
open access

A Comparative Content Analysis of The Lewisville News-Advertiser and Lewisville Daily Leader

Description: The problem with which this study is concerned is that of determining what differences, if any, existed between two newspapers with different circulation characteristics and whether the two papers were in competition. The thrice-weekly News-Advertiser and the five-day daily Leader were measured by a content analysis over eight weeks and by a readership and advertiser survey. This study concludes that the two newspapers are in competition in six of eleven designated categories of the content ana… more
Date: May 1980
Creator: Frerichs, Colleen Doolin
Item Type: Refine your search to only Thesis or Dissertation
open access

A Comparison in the Dallas-Fort Worth Metroplex Between the State of Public Relations Education and the Views of Public School Public Information Directors and University Journalism Department Chairmen Concerning Public Relations Education

Description: Data obtained through interviews with eleven directors of school public information directors and four university chairmen in the Dallas-Fort Worth Metroplex indicated that they are generally satisfied with public relations education being housed in the journalism department, with course format, and with undergraduate study and specialization; and that they are dissatisfied with practitioner-educator relationships. Some of their recommendations included that graduatelevel study be offered more … more
Date: May 1980
Creator: Ramsey, Patricia Kingsley
Item Type: Refine your search to only Thesis or Dissertation
open access

A Survey of Award-Winning High School Newspapers in Texas

Description: This study identified the common characteristics of the adviser, the journalism program, and the newspaper of the high schools consistently winning awards. The purposes of this study were to identify the award-winning newspapers, to examine and describe the characteristics and elements (those rated by ILPC) of the newspapers, the attitudes and opinions of the principals, the qualifications, the attitudes, and the opinions of the advisers. Based on the results, there was no pattern that indicate… more
Date: May 1980
Creator: Scattergood, Kathy
Item Type: Refine your search to only Thesis or Dissertation
open access

The Influence of Al Panzera Upon Sports Photography at Dallas-Fort Worth Metropolitan Newspapers

Description: This problem's investigation deals with the influence of sports photographer Al Panzera upon staff photographers at four major metropolitan newspapers in the Dallas-Fort Worth area. Information was gathered through interviews, periodicals, and the pages of the Fort Worth Star-Telegram. The study found Panzera to be influential in varying degrees upon all photographers interviewed. He proved most influential with beginners, especially in the 1940's and 1950's. He influenced advanced photographer… more
Date: August 1979
Creator: Wilhite, Ben W.
Item Type: Refine your search to only Thesis or Dissertation
open access

An Analysis of the Relationship of Comparative Advertising and Culture in Japanese Natives in the Dallas, Texas Area

Description: This study was designed to test whether Japanese natives who retained traditional Japanese value orientations and who resided in the Dallas, Texas area would have unfavorable attitude toward the concept of comparative television advertising. Data were collected from 104 respondents of varying sex, age, education, occupation, length of stay in the United Sates, intention of settling in the United States, and television viewing horse. All null hypotheses were accepted, indicting that cultural inf… more
Date: May 1979
Creator: Fukawa, Kazuhisa
Item Type: Refine your search to only Thesis or Dissertation
open access

An Evaluation of the Contributions of the "Wichita Falls Times" in the Development and Progress of Wichita Falls, Texas, from 1907 to 1976

Description: The purpose of this study was (1) to trace the contributions of the newspaper to the civic improvement and economic growth of Wichita Falls; (2) to trace the contributions of the publishers; and (3) to trace the development of the Wichita Falls Times from 1907, when it began as a daily, to 1976, when it sold to Harte-Hanks Communications Inc.
Date: May 1979
Creator: Zajac, Patricia
Item Type: Refine your search to only Thesis or Dissertation
open access

The Attitudes of Selected Texas Reporters and Editors Toward Video Display Terminals

Description: This study is concerned with determining the effects that video display terminal use had on reporters' and editors' attitudes toward their jobs and the machines themselves. Data for this investigation were obtained with questionnaires returned from seventy-one reporters and editors who use video terminals in their daily work. Questionnaire data were supplemented with interview data from thirteen questionnaire respondents, Ten hypotheses in five categories were tested with the t test. Four addit… more
Date: August 1978
Creator: Breedlove, James J.
Item Type: Refine your search to only Thesis or Dissertation
open access

Dallas Morning News Editorial Cartoonists: Influences of John Knott on Jack "Herc" Ficklen and William McClanahan

Description: This problem's investigation deals with gauging the artistic influence, if any, pioneer editorial cartoonist John Knott had on his successors, Ficklen and McClanahan. Information was gathered through interviews and the pages of the Dallas Morning News. Organization is as follows: introduction, biography and art of Knott, biography and art of Ficklen, biography and art of McClanahan, summary and conclusion. The study found minimal artistic influence by Knott on the cartoons of Ficklen and McClan… more
Date: August 1978
Creator: Darden, Robert F.
Item Type: Refine your search to only Thesis or Dissertation
open access

A Study of the Professional and Educational Backgrounds of the Photography Teachers in the Texas Secondary Schools

Description: To determine professional and educational backgrounds of photography teachers in Texas secondary schools, a questionnaire was sent to all eighty-seven. Sixty-five responded. The study found that the majority (a) were not certified to teach industrial arts as required by the state; (b) taught only three classes of photography; (c) did not handle publication photography; (d) had less than the required twelve hours of photography education; (e) had some professional experience; and (f) planned to … more
Date: August 1978
Creator: Cloer, Theresa Udd
Item Type: Refine your search to only Thesis or Dissertation
open access

A Study of the Sources of Power Demonstrated by Houston Harte, Texas Newspaper Owner

Description: In fifty years, Houston Harte guided an organization that grew from one afternoon daily to a chain of nineteen newspapers in six states, and one television station. Much of the civic activity in San Angelo, his hometown, revolved around Harte from 1930 until 1970. He knew many politicians, such as Lyndon Johnson, and was willing to ask their help. Harte's major contributions were retaining Goodfellow Air Force Base's active status, helping San Angelo College attain four-year status, and influen… more
Date: August 1978
Creator: Straach, Kathy H.
Item Type: Refine your search to only Thesis or Dissertation
open access

A History of Station WRR: Pioneer in Municipally Owned Radio

Description: This study presents an overall history of WRR, the first municipally owned radio station and describes the problems it encountered by competing in a commercial Dallas market. The study marks the establishment of WRR in 1920 as a signal transmitter for the Dallas Fire Department, its transition to an entertainment station, the addition of WRR-FM, retirement of long-time Station Manager Durward J. Tucker, heavy financial losses, public complaints, format changes, and the sale of the station. A fi… more
Date: May 1978
Creator: Sachs, Robin Leslie
Item Type: Refine your search to only Thesis or Dissertation
open access

A Proposed Technical Communication Degree Program for Texas Colleges and Universities

Description: This investigation is concerned with the problem of Texas employers' inability to hire adequately trained technical communication personnel because Texas universities and colleges do not offer a bachelor's degree program for that career field. This study contains the results of five separate surveys that investigate the backgrounds and training of present technical communication personnel and the training desired by supervisory personnel. The study also recommends a bachelor's degree program in… more
Date: May 1978
Creator: Walker, Ronald O.
Item Type: Refine your search to only Thesis or Dissertation
open access

The History of the Arlington Citizen-Journal

Description: This study was conducted to detail the history of The Arlington Citizen-Journal newspaper and its editors and the effect of an active newspaper on the orderly growth of a town. The Arlington Citizen-Journal evolved from a merger of two Arlington weekly newspapers, The Arlington Journal and The Arlington Citizen, which for more than fifty years reported Arlington happenings. The study includes historical information about the city, its people, and its institutions, and direct quotations of both … more
Date: August 1977
Creator: Forehand, Phyllis Hargrave
Item Type: Refine your search to only Thesis or Dissertation
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