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Analysis and Evaluation of the Role of Public Relations in Leasing Dallas Petroleum Center

Description: The problem in this study was to discover if the public relations program of the Dallas Petroleum Center was useful in leasing and if the program played a significant role in a leasing increase. The study was carried out by describing the development of the building project, by analyzing the planning and execution of the public relations program, by testing the program's effectiveness, and by drawing conclusions about the program and by making recommendations for this specific program and for office leasing in general. The effectiveness of the program was tested by questionnaires and interviews. The public relations program proved to be an effective tool in leasing office space; and a similar program was recommended for other buildings.
Date: May 1977
Creator: Ainsworth, Doris Stewart

A Comparison of Staff Organization and Employment Opportunities of Dallas Business-Papers and Company Publications

Description: This study compares the staff structures and the employment opportunities of Dallas area businesspapers and company publications. The study has five main purposes. They are (1) to examine the staff organization of various Dallas area business publications, (2) to examine the job roles and responsibilities within each type of publication, (3) to determine the education requirements for employees, (4) to determine the experience requirements for employees, and (5) to evaluate business and industrial journalism as a career choice for journalism graduates in the Dallas area.
Date: August 1973
Creator: Akins, Linda G.

Teacher Implementation of a Pretreatment Assessment Procedure in a Public Middle School

Description: In an attempt to determine the effectiveness of a pretreatment assessment procedure known as the scatter plot (Touchette, MacDonald, & Langer, 1985), direct observational data was collected by 13 middle school teachers on four "problem" students. After four weeks of data collection, interobserver agreement probes were calculated and a visual analysis of the plotted data was performed to ascertain a possible pattern of problem behavior. Additionally, in an attempt to assess the teachers' perceptions of the scatter plot, the 13 teachers were asked to complete a questionnaire. Although a visual analysis of the plotted data suggested a possible pattern of problem behavior, interobserver agreement probes failed to achieve a desired overall reliability of 90% or higher. Despite a low IOA, results of the questionnaire administered to the 13 teachers generally supported the use of the scatter plot as a means of assessing student behavior. Possible reasons for failing to attain an IOA of 90% or higher include the total number of students in a class, the number of subjects observed per period, the teacher's location in the classroom, and the subjects ability to recognize if the teacher was "looking." Recommendations are provided regarding future research concerning the scatter plot and other more formal approaches to assessing student behavior.
Date: May 1999
Creator: Alcala, Angelo L. (Angelo Lee)

A Comparative Study of the Social and Academic Status of Private Pre-school and Public School Children in the Second Year of a Dallas Elementary School

Description: This study will endeavor to make a comparative study of seventeen children in the second grade in an elementary school in Dallas that attended private schools and omitted the first year of the public school, and seventeen children that are in the second grade after completing the first grade in the public school. The purpose of the study in comparing the social and academic status of the two groups is to determine if the non-scholastic child after a year of private school is able to adjust and accomplish an academic and social status on the level of the second year of the public school as compared with children of school age that have been through the first year and are now in their second year.
Date: 1947
Creator: Aldredge, Ruby

The Community Junior College: A Study of the Dallas County Junior College

Description: "The thesis is concerned with the intricacies and problems of community leadership in a metropolitan environment, and the work with a state governing agency that oversees all work done within its jurisdiction...The thesis consists of the history and function of the junior college movement in the United States, the history of Dallas County Junior College from the time it was just an idea up to March 15, 1966, and brief statement of the future course of this vast undertaking." -- leaf 1
Date: August 1966
Creator: Altick, Frank J.

The Activator, Volume 2, Number 3, December 1945

Description: This publication of the Dallas-Fort Worth Section of the American Chemical Society includes information about research, prominent scientist, organizational business, and various other stories of interest to the community. Published monthly during long academic semesters. According to the cover, this issue includes "Abstracts of Papers Given at Texas Regional Meeting of The American Chemical Society, Dec. 7th & 8th, 1945."
Date: December 1945
Creator: American Chemical Society. Dallas/Fort Worth Section.

The Activator, Volume 2, Number 6, March 1946

Description: This publication of the Dallas-Fort Worth Section of the American Chemical Society includes information about research, prominent scientist, organizational business, and various other stories of interest to the community. Published monthly during long academic semesters. This is the directory issue.
Date: March 1946
Creator: American Chemical Society. Dallas/Fort Worth Section.