The problem with which this paper is concerned is to observe and appraise the retail advertising and promotional procedure of five of the Dallas department stores. After observing their advertising methods, an attempt will be made to conclude whether their efficiency might be increased through use of different advertising and promotional policies.
Many studies have been made concerning the difficulties which business mathematics students have in solving stated problems. Such studies have been made by analyzing the student's errors as they appear on written solutions to problems, and, as a result, many errors are overlooked. Errors in the thinking process, and failure to read the problem a sufficient number of times are responsible for many errors made by students. Such errors are not apparent on written solutions, but would be revealed through oral solutions as recorded on a wire recorder. The purpose of this study, then, is to analyze the errors revealed by a wire recorder, along with errors on written solutions, and to classify and tabulate the errors from both sources.
The twenty-nine typewriting texts which form the basis for this study are a sample of those currently used in the field of typewriting instruction. The purpose of this study is to see how they agree or where they disagree in the material offered and the way in which it is presented.
The problem of this study is to determine the needs of students who are majoring in business and to design a workbook that will best prepare these students for the business courses offered at North Texas State Teachers College and for the problems of everyday life.
The purpose of this study is to trace the growth and development of the commercial curricula in the secondary schools of Texas and to relate the changes in aims and objectives of such curricula in such a way that a reading of it will furnish a concise, definite, and clear understanding of what has happened in the past.
The purpose of this study is (1) to make a survey of all personality training procedures in an attempt to adapt those methods to the instructional problems of schools having a large Latin-American enrollment, and (2) to correlate personality development with the study of stenography and job finding by giving it specific emphasis in such a course.
The purpose of this study is to show which incomes of the selected trades and professions have more nearly approached a parallel to the changing cost of living during the period January 1, 1936, to December 31, 1945.
Of the 1190 four-year high schools of Texas there are 941 with an enrollment of 250 or less. This group of schools is missing many opportunities to guide the youth they graduate into effective and wholesome living by means of an integrated guidance program. It is the purpose of this study to develop a program which, if incorporated into the curricula of these schools, should result in an integration of guidance into the many phases of the school's activities and increase the school's usefulness to the student.
The purpose of this study is to find the extent of and manner in which placement service is being performed by the schools of business of colleges and universities for their graduates, and to make recommendations for the organization and physical set-up of an adequate placement service for the School of Business Administration of North Texas State College.
This study attempts to review comprehensively the present status of admission and degree requirements for graduate degrees in the business fields and in the commercial teaching field of secondary and collegiate education. It also seeks to ascertain graduate areas of concentration available in business administration and business education and to determine what graduate courses dealing primarily with business education are offered.
This study is an effort to review and compare the qualities of service ratings currently being used in the manufacturing plants of Dallas County, Texas, with the recommended qualities for service ratings as set forth in the sources available in the North Texas State Teachers College Library. Also, individual service ratings selected from the group under study will be compared to each other and discussed in detail.
The problem undertaken is a study of the duties of the deans of women in the seven state teachers colleges of Texas, their relationship to other members of the faculty, and special problems with which they are confronted. The study also includes a discussion of routine office duties, dormitory duties, public relations work, academic teaching, social duties, and the main professional satisfactions of the position.
The purpose of this study is threefold: (1) to find out the qualities employers expect in beginning workers, (2) to investigate the importance attached to personality by some writers in the literature of the business education field, and (3) to compile information that will be of aid to students of Dallas Technical High School in developing the needed personal qualities and skills.
The reasons for making a survey of the clerical occupations of Sugar Land, Texas are to determine whether or not graduates of Sugar Land High School are qualified to accept positions offered them, and to obtain suggestions for revising the commercial curriculum of the school.
The purpose of the study is to show a system of public school accounting that will provide more information for the use of the school in: (1) spending and in planning future expenditures, (2) eliminating unnecessary details commonly found in school accounting systems, and (3) showing the working process of public school accounting to the student that plans to enter this type of work.