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open access

Impact of Congruence Between Self-disclosed Personal Information and Review on Source Credibility in Online Travel Reviews

Description: This experimental study examined the source-message congruence effect on source credibility by manipulating the congruence of the reviewer’s profile information (travel interest, geographical location) with no changes in the review content. the congruence effect was found to influence perceptions of the reviewer’s expertise in a travel interest. This finding suggests that revealing the reviewer’s travel interest can assist the credibility assessment of travel reviewers-particularly in terms of … more
Date: May 2012
Creator: Park, Hee Lye
Partner: UNT Libraries
open access

An Assessment of Fruit Offerings for 7Th and 8Th Grade Students in Texas

Description: Childhood obesity in America is reaching epidemic proportions. This study explored whether daily online lunch menu information was sufficient to enable parents to advise their children about healthy and unhealthy menu choices in 350 Texas middle schools and whether online menu information strongly correlated with the descriptions of the offerings given by 52 school cafeteria managers in telephone interviews. Although schools are making efforts to describe their offerings, they are not vigorousl… more
Date: August 2012
Creator: Paschal, Ryan Tyler
Partner: UNT Libraries
open access

An Exploratory Study of Restaurant Multi-unit Managers’ Development

Description: Development is important to the initial phase of a new restaurant multi-unit manager (MUM), and appropriate training should be conducted in concert with acceptance of the position. The purpose of this study is to explore the need for individual training of restaurant MUMs in order to facilitate a smoother transition between executive level management positions. The exhaustive literature review aided in the creation of three research questions to be answered through the interpretation of collect… more
Date: May 2014
Creator: Lentz, Kathryn J.
Partner: UNT Libraries
open access

A Study of the Word "Good" Regarding Entry-Level Management Positions from Hospitality Recruiter and Hospitality Student Perspectives

Description: When asked to identify what characteristics are needed to fulfill an entry level management position in their companies, recruiters replied they were looking for someone “good”. When asked why they are enrolled in a 4 year hospitality program, a student may say to acquire a “good” job. The purpose of this study was to investigate the word “good” as it relates to hospitality industry recruiters in fulfilling an entry-level management position, as well as the hospitality management students persp… more
Date: May 2016
Creator: Wood, Stacey
Partner: UNT Libraries
open access

Students' Perceptions on the Curriculum and their Intentions to Work in the Sustainable Industry

Description: The purpose of this study is to examine hospitality and tourism students' attitudinal process shaping their intentions to work in the sustainable industry. The cognitive-affective-conative-attitude framework is used to examine students' intentions to work in the sustainable industry. This study proposes that intentions to work in the sustainable industry is as a result of students' satisfaction of and affective engagement with programs teaching sustainability courses. Sustainability knowledge, … more
Date: May 2018
Creator: Njeri, Millicent
Partner: UNT Libraries
open access

Enlightening Dark Tourism in Nepal

Description: This study aims to examine the motivation, experience and benefits of Nepalese domestic tourists visiting the seismic memorial sites after the 25 April 2015 earthquake (known as Gorkha earthquake). A total of 403 surveys was gathered from seismic sites of Nepal (Kathmandu, Bhaktapur and Patan). Data were tested to analyze why the tourists are interested in disaster sites and how their experience during their visit impact the benefits of the visits. Additionally, partial least square structural … more
Date: December 2018
Creator: Thapa Magar, Asha
Partner: UNT Libraries
open access

Examining Self-Service Kiosks in Quick-Service Restaurant Settings

Description: Research is needed that examines the effects of kiosk technology on restaurant operational performance measures, such as total sales. The study employs a 2X2 between-subjects field experimental design to empirically test the hypothesized relationships proposed in the research model. The data collection site was Burger King located in the student union of a large Tier 1 research university in southwest USA. The independent variables included ordering method (kiosk vs. cashier) and operational vo… more
Date: May 2019
Creator: Torres, Bryan C.
Partner: UNT Libraries

The Effects of Benefit Types on Customer Loyalty in Integrated Resorts

Description: This study examined the relationships between the six benefit types and customer loyalty through trust and satisfaction in integrated resorts. A self-administered survey was developed based on previous studies in customer loyalty and was distributed through e-Reward online survey panel. The findings showed that only financial gaming benefits, functional gaming benefits, and psychological non-gaming benefits had impacts on customer attitudinal loyalty and customer behavioral loyalty through trus… more
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Date: August 2019
Creator: Su, Hsiang Wen
Partner: UNT Libraries
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