UNT Theses and Dissertations - 2 Matching Results

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Influence of Television Commercials on Young Children

Description: To determine the influence of television commercials about toys and cereals on young children, forty-four children, ranging in age from four to seven years, were interviewed. The mothers of these children completed a questionnaire about their children's television viewing habits. The hypotheses examined the following areas: children's demands for advertised products, children's preferences and dislikes for commercials, the extent of parental yielding to children's requests, and parental discussion of television commercials. The data were analyzed by computing percentages, and it revealed several trends. The more television children watched, the more they demanded advertised products. Parents' discussion of television advertisements affected the extent of parental yielding and the extent of children's demand for advertised products. This study supports findings reported in the related literature that television commercials affect young children's behavior.
Date: May 1978
Creator: Lam, Pamela Y. Y.
Partner: UNT Libraries

Teenagers' Attitudes Toward Early Parenting

Description: The problem of this study was to determine the attitudes of teenagers toward early parenting. A fifty-two item questionnaire was given to 253 students enrolled in Homemaking I, Homemaking II, or Home and Family Living classes. Data are reported in five sections: teenagers' (1) attitudes about early parenting, (2) perceptions of child abuse and neglect, (3) beliefs about disciplining and punishment, (4) preparation for parenting skills, and (5) attitudes toward parenting education classes. Different results were obtained on measures of race, sex, and grade levels. Very few differences in attitudes were identified between ethnic groups and grade levels. Males and females differed in attitudes toward birth control and parenting tasks.
Date: December 1978
Creator: Reynolds-Hromadka, Johnny Sue.
Partner: UNT Libraries