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Optimal design of Dutch auctions with discrete bid levels.

Description: The theory of auction has become an active research area spanning multiple disciplines such as economics, finance, marketing and management science. But a close examination of it reveals that most of the existing studies deal with ascending (i.e., English) auctions in which it is assumed that the bid increments are continuous. There is a clear lack of research on optimal descending (i.e., Dutch) auction design with discrete bid levels. This dissertation aims to fill this void by considering single-unit, open-bid, first price Dutch auctions in which the bid levels are restricted to a finite set of values, the number of bidders may be certain or uncertain, and a secret reserve price may be present or absent. These types of auctions are most attractive for selling products that are perishable (e.g., flowers) or whose value decreases with time (e.g., air flight seats and concert tickets) (Carare and Rothkopf, 2005). I began by conducting a comprehensive survey of the current literature to identify the key dimensions of an auction model. I then zeroed in on the particular combination of parameters that characterize the Dutch auctions of interest. As a significant departure from the traditional methods employed by applied economists and game theorists, a novel approach is taken by formulating the auctioning problem as a constrained mathematical program and applying standard nonlinear optimization techniques to solve it. In each of the basic Dutch auction model and its two extensions, interesting properties possessed by the optimal bid levels and the auctioneer's maximum expected revenue are uncovered. Numerical examples are provided to illustrate the major propositions where appropriate. The superiority of the optimal strategy recommended in this study over two commonly-used heuristic procedures for setting bid levels is also demonstrated both theoretically and empirically. Finally, economic as well as managerial implications of the findings reported ...
Date: May 2010
Creator: Li, Zhen
Partner: UNT Libraries

Virtual Entrepreneurship: Explicating the Antecedents of Firm Performance

Description: Prior research has examined entrepreneurial businesses spatially located in the physical or offline context; however, recent radical information and technological breakthroughs allow entrepreneurs to launch their businesses completely online. The growth of the online business industry has been phenomenal. Predictions for worldwide online sales estimate it to reach $2 trillion in 2016. Virtual entrepreneurship refers to the pursuit and exploitation of opportunities via virtual platforms. Web 2.0 cybermediaries offer web-based platforms that function similarly to traditional intermediaries in a virtual setting and minimize barriers to entry for virtual entrepreneurial firms. The use of such cybermediaries with increasing success suggests an implicit shift in the dominant logic that typically underpins the functioning of entrepreneurial firms operating in the physical world. In this relatively uncharted territory, marked by a focus on profit, cooperation, collaboration and community, three ideal-type institutional logics i.e. Market, Corporation and Community, blend together. It is posited that a Virtual Entrepreneurial Logic guides the norms, behaviors, and practices of entrepreneurial firms operating via these virtual platforms. This raises the question whether the blending of three ideal-type logics leads to the existence of different antecedents of performance. A business model antecedent addressing the economic dimension, a community antecedent addressing the community dimension and a co-creation antecedent addressing the collaborative dimension of the Virtual Entrepreneurial Logic were therefore empirically examined in this study. Thus, three research questions were investigated to explicate the antecedents. Primary data from 1396 virtual entrepreneurial firms was collected (business model antecedent n=366, community antecedent n=732 and co-creation antecedent n= 298) to test the proposed hypotheses. Results provided support for the three antecedents. This study makes important theoretical and practical contributions to understanding the domain of virtual entrepreneurship from a blended logics perspective. Using the theoretical lens provided by institutional logics helps shed light on the pivotal role ...
Date: May 2016
Creator: Chandna, Vallari
Partner: UNT Libraries