Positioning Strategies of Financial Services Firms in Ghana: A Case Study Approach

One of 15 papers in the series: UNT Research Symposium on African Studies available on this site.

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Paper accompanying a presentation for the 2015 University of North Texas (UNT) Student and Faculty Research Symposium on African Studies. This paper discusses a case study approach for positioning strategies of financial services firms in Ghana.

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6 p.

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Ketron, Seth & Blankson, Charles April 11, 2015.

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This paper is part of the collection entitled: UNT Scholarly Works and one other and was provided by UNT College of Business to Digital Library, a digital repository hosted by the UNT Libraries. It has been viewed 100 times , with 5 in the last month . More information about this paper can be viewed below.

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Description

Paper accompanying a presentation for the 2015 University of North Texas (UNT) Student and Faculty Research Symposium on African Studies. This paper discusses a case study approach for positioning strategies of financial services firms in Ghana.

Physical Description

6 p.

Source

  • Thinking and Rethinking Africa: Student and Faculty Research Symposium on African Studies, 2015, Denton, Texas, United States

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  • Positioning Strategies of Financial Services Firms in Ghana: A Case Study Approach [Presentation], ark:/67531/metadc503240

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UNT Scholarly Works

Materials from the UNT community's research, creative, and scholarly activities and UNT's Open Access Repository. Access to some items in this collection may be restricted.

UNT Research Symposium on African Studies

This collection contains papers and presentations from the symposium, "Thinking and Re-Thinking Africa," held April 11, 2015, in Denton, Texas. Organized by the UNT Africa Task Force and supported by UNT-International, this symposium aims to bring together students and faculty from all disciplines to present their research, contribute to dialog, and extend the boundaries of knowledge about the African continent.

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Positioning Strategies of Financial Services Firms in Ghana: A Case Study Approach [Presentation] (Presentation)

Positioning Strategies of Financial Services Firms in Ghana: A Case Study Approach [Presentation]

Presentation for the 2015 University of North Texas (UNT) Student and Faculty Research Symposium on African Studies. This presentation discusses a case study approach to positioning strategies of financial services firms in Ghana.

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Positioning Strategies of Financial Services Firms in Ghana: A Case Study Approach [Presentation], ark:/67531/metadc503240

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  • April 11, 2015

Added to The UNT Digital Library

  • April 25, 2015, 8:59 p.m.

Description Last Updated

  • May 1, 2015, 3:34 p.m.

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Ketron, Seth & Blankson, Charles. Positioning Strategies of Financial Services Firms in Ghana: A Case Study Approach, paper, April 11, 2015; (digital.library.unt.edu/ark:/67531/metadc503253/: accessed September 22, 2017), University of North Texas Libraries, Digital Library, digital.library.unt.edu; crediting UNT College of Business.