The Role of Persons Other Than Professional Development Staff in the Solicitation of Major Gifts From Private Individuals for Senior Colleges and Universities Metadata

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Title

  • Main Title The Role of Persons Other Than Professional Development Staff in the Solicitation of Major Gifts From Private Individuals for Senior Colleges and Universities

Creator

  • Author: Winfree, Walter R. (Walter Russell), 1947-
    Creator Type: Personal

Contributor

  • Chair: Smith, Howard Wellington
    Contributor Type: Personal
    Contributor Info: Major Professor
  • Committee Member: Fink, Ron, 1937-
    Contributor Type: Personal
    Contributor Info: Minor Professor
  • Committee Member: Miller, William A.
    Contributor Type: Personal

Publisher

  • Name: University of North Texas
    Place of Publication: Denton, Texas

Date

  • Creation: 1989-12

Language

  • English

Description

  • Content Description: The purposes of this study were to determine and describe the roles of persons other than professional development staff in the solicitation of major gifts from private individuals for selected senior colleges and universities as perceived by senior development officers. The activities of four groups of nondevelopment staff, trustees, president/chancellor, private citizens, and nondevelopment staff/faculty, were examined through the four steps of the major gift solicitation process: identification and rating, cultivation, the in person solicitation, and the thank-you process following the gift. The population encompassed all accredited, degree granting four year colleges and universities in the United States which solicit major gifts from private individuals. The sample consisted of the 223 schools which had received one or more gifts of one million dollars or more from private individuals as reported in Giving USA. Philanthronin Digest, or The Chronicle of Higher Education, between January 1, 1985, and December 31, 1987. The research instrument was a mailed questionnaire which was sent to the Chief Development Officer of the 223 schools in the sample. Replies were received from 162 institutions, for a response rate of 72.7%. Examination of the results of this study indicated that the services of nondevelopment personnel were used in the major gift solicitation process at the vast majority of schools in the United States, that over half of the major gift dollars solicited were attributable to the efforts of these individuals, and that the president/chancel lor was the most important advocate for an institution's development program followed by the trustees, private citizens, and finally the nondevelopment staff/faculty. Further examination of the data revealed specific determinants which a senior development officer should, for different nondevelopment groups, weigh more or less heavily when deciding which individual(s) will have the greatest likelihood of being influential with major donor prospects.
  • Physical Description: viii, 204 leaves: ill.

Subject

  • Keyword: major gift solicitations
  • Library of Congress Subject Headings: Educational fund raising.
  • Library of Congress Subject Headings: Universities and colleges -- Finance.
  • Library of Congress Subject Headings: Educational fund raising -- United States.
  • Keyword: four year colleges and universities
  • Keyword: solicitation process

Collection

  • Name: UNT Theses and Dissertations
    Code: UNTETD

Institution

  • Name: UNT Libraries
    Code: UNT

Rights

  • Rights Access: public
  • Rights Holder: Winfree, Walter R. (Walter Russell), 1947-
  • Rights License: copyright
  • Rights Statement: Copyright is held by the author, unless otherwise noted. All rights reserved.

Resource Type

  • Thesis or Dissertation

Format

  • Text

Identifier

  • Accession or Local Control No: 1002719176-Winfree
  • Call Number: 379 N81d no.3143
  • UNT Catalog No.: b1452350
  • OCLC: 23089877
  • Archival Resource Key: ark:/67531/metadc331300

Degree

  • Academic Department: College of Education
  • Degree Discipline: Higher Education Administration
  • Degree Level: Doctoral
  • Degree Name: Doctor of Philosophy
  • Degree Publication Type: disse
  • Degree Grantor: University of North Texas
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