A Guide to the Best Revenue Models and Funding Sources for your Digital Resources Page: 40
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A guide to the best revenue models and funding sources
for your digital resources
Nancy Maron, Ithaka S+RFurther reading
Andreasen, Alan R.'Profits for Nonprofits: Find a Corporate Partner.' Harvard Business Review 74, no. 6
(November-December 1996): 47-59. http://hbr.org/1996/11/profits-for-nonprofits-find-a-corporate-
partner/ar/i. See especially pp.56-57.
Andreasen, Alan R., and Philip R. Kotler. Strategic Marketing for Nonprofit Organizations. 6th ed.Upper Saddle
River, N.J.: Pearson/Prentice-Hall, 2002. See especially chapter 7, Generating Funds.
Committee Encouraging Corporate Philanthropy (CECP). Giving in Numbers: 2012 Edition.
http://cecp.co/pdfs/giving_in_numbers/GIN2o2_finalweb.pdf
Giving USA 2012: The Annual Report on Philanthropy for the Year 2011. Chicago: Giving USA Foundation, 2012.
givingusareports.org/
Loy, Matthew.'eBird: Driving Impact through Crowdsourcing; Case Study Update 2011.'
Ithaka.sr. ithaka.org/research-publications/ebird-2011.
Loy, Matthew .'eBird: A Two-sided Market for Academic Researchers and Enthusiasts.'/thaka.
sr.ithaka.org/research-publications/ebird-2009Corporate Sponsorship 40
Corporate Sponsorship
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Maron, Nancy. A Guide to the Best Revenue Models and Funding Sources for your Digital Resources, report, March 2014; Bristol, UK. (https://digital.library.unt.edu/ark:/67531/metadc282585/m1/43/: accessed April 25, 2024), University of North Texas Libraries, UNT Digital Library, https://digital.library.unt.edu; .