An Exploratory Study of the Information Search Stage of the Consumer Decision Process: Based on Elderly Consumers' Selection of a New Housing Bundle

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Description

This dissertation deals with the decision-to-move process of elderly persons—from a marketer's perspective. The central problem addressed is the lack of empirical knowledge concerning the factors and influences associated with the information search process of elderly persons in making a residential move decision. The purpose was to investigate and understand the key factors and influences which are viewed as important by elderly individuals in their search for and use of information.

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ix, 290 leaves

Creation Information

Judd, Vaughan C. (Vaughan Charles) May 1993.

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This dissertation is part of the collection entitled: UNT Theses and Dissertations and was provided by UNT Libraries to Digital Library, a digital repository hosted by the UNT Libraries. It has been viewed 35 times , with 6 in the last month . More information about this dissertation can be viewed below.

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  • Judd, Vaughan C. (Vaughan Charles)

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Description

This dissertation deals with the decision-to-move process of elderly persons—from a marketer's perspective. The central problem addressed is the lack of empirical knowledge concerning the factors and influences associated with the information search process of elderly persons in making a residential move decision. The purpose was to investigate and understand the key factors and influences which are viewed as important by elderly individuals in their search for and use of information.

Physical Description

ix, 290 leaves

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UNT Theses and Dissertations

Theses and dissertations represent a wealth of scholarly and artistic content created by masters and doctoral students in the degree-seeking process. Some ETDs in this collection are restricted to use by the UNT community.

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Creation Date

  • May 1993

Added to The UNT Digital Library

  • March 24, 2014, 8:07 p.m.

Description Last Updated

  • Feb. 12, 2015, 12:40 p.m.

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Citations, Rights, Re-Use

Judd, Vaughan C. (Vaughan Charles). An Exploratory Study of the Information Search Stage of the Consumer Decision Process: Based on Elderly Consumers' Selection of a New Housing Bundle, dissertation, May 1993; Denton, Texas. (digital.library.unt.edu/ark:/67531/metadc278396/: accessed August 20, 2017), University of North Texas Libraries, Digital Library, digital.library.unt.edu; .