The Role of Electronic Messaging in the Intermediate Business Context Page: 4
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for theoretical model development. The model was next
replicated using two additional organizations.
The study examined message content by distribution,
characteristic, function, and context. Findings indicate
dysfunctional electronic mail uses such as personal use and
flaming have minimal incidence. Messages are directed,
relative to workgroup orientation, with few messages sent to
all mail boxes. Workgroup orientation is also related to
distribution of influence messages. In addition, electronic
messaging systems are utilized primarily for information
presentation, internal data, administrative purposes,
internal discussion, and not as a mechanism to expedite
urgent communication. Moreover, storage of phone messages
appears related to the presence or absence of a voice mail
system. And, use of message attachments may be linked to
Overall, the study demonstrates the taxonomy and Impact
Model provide a foundation for electronic messaging
research. In addition, workgroup orientation is introduced
as a factor affecting electronic messaging. The study
closes with a discussion of implications and future areas of
electronic messaging research.
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Case, Carl Jay. The Role of Electronic Messaging in the Intermediate Business Context, dissertation, May 1996; Denton, Texas. (https://digital.library.unt.edu/ark:/67531/metadc277923/m1/4/: accessed April 22, 2019), University of North Texas Libraries, Digital Library, https://digital.library.unt.edu; .