An Investigation of Preadolescent Children's Attitudes toward Television Commercials

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The purpose of this research study is to provide commercial advertisers, television networks, and academicians valuable information regarding the existence, direction, and intensity of preadolescent children's attitudes toward television commercials.

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vi, 137 leaves: ill.

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Ferguson, Clara Potter August 1973.

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  • Ferguson, Clara Potter

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The purpose of this research study is to provide commercial advertisers, television networks, and academicians valuable information regarding the existence, direction, and intensity of preadolescent children's attitudes toward television commercials.

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vi, 137 leaves: ill.

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  • August 1973

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  • June 4, 2013, 10:29 p.m.

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Ferguson, Clara Potter. An Investigation of Preadolescent Children's Attitudes toward Television Commercials, dissertation, August 1973; Denton, Texas. (https://digital.library.unt.edu/ark:/67531/metadc164614/: accessed November 29, 2023), University of North Texas Libraries, UNT Digital Library, https://digital.library.unt.edu; .

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