A Study of Instruction in Television in Texas Senior Colleges and of Employee Qualifications Sought by Texas Telecasters Page: 1
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Til* field of mass comffiunications Ms been electrified
by the advent of television* f&is comparatively new elec-
tronic means of reaching millions of people with both sight
and sound Ms elicited conflicting predictions of doom and
salvation; some describe it as a monster, while others declare
it the greatest fores for demoeratiaa ti on that mankind Has
produced* Those who study the eaoaoffldLa aspect of our modern
world are not la agreement as to the practicality of tele*
vision# Some feel that it will be too expensive, while others
prediot that it will develop into the most economically
effective ^eans of transmitting information to the Masses*
Others fear its adverse economic effect on sound broadeastlng
and the c earnereial motion picture* As to its importance in
a sociological sense, some see it as a great devise for
family unification. Many believe that it will contribute
negatively by attracting children from more active recreational
activities. Further, they see television as encouraging passive
rather than aotive participation in leisure time pursuits*
Whatever the predictions of the future of television as
a Medium for food or evil, it must be acknowledged that it
has captured the imagination of the American public* Already
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Helton, William Bernard. A Study of Instruction in Television in Texas Senior Colleges and of Employee Qualifications Sought by Texas Telecasters, thesis, 1950; Denton, Texas. (digital.library.unt.edu/ark:/67531/metadc130211/m1/6/: accessed February 24, 2017), University of North Texas Libraries, Digital Library, digital.library.unt.edu; .