Effect of Rancher’s Management Philosophy, Grazing Practices, and Personal Characteristics on Sustainability Indices for North Central Texas Rangeland Page: 57
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name, such as the use of a complete middle name versus the use of middle initials. Also, there
were instances of multiple names to the exact same address. and finally, some individuals
owned land in 2 or more counties. The original list was therefore merged in an attempt to
eliminate a potential respondent's likelihood of receiving multiple survey instruments and to
more accurately reflect the number of individuals with separate ranch units. The final sample
was comprised of 550 individual ranches which the tax appraisal district indicated were greater
than 500 acres in size and as having an agricultural use evaluation of native grass.
This mail-based survey was conducted over a 5 month period, with initial contact being
mailed on June 10, 2010 and the first survey following shortly after on June 14, 2010. The
survey concluded with the last survey being returned by mid-November 2010. All 6 counties
with individuals being polled had participants responding. The total number of respondents was
188 for a 34% response rate. Table 3-2 gives specific dates and response rates.
Response Rate Per Mail Contact
Initial Survey First Reminder Second Survey Second Reminder
Percent Response per 48% 11% 36% 5%
Cumulative Response 16% 20% 32% 34%
Date of Invitation June 14, 2010 July 14, 2010 August 11, 2010 Sept 16, 2010
Total Number 89 21 68 10
A formal mail survey was initiated in June of 2010. The mail survey was administered
using the Dillman (2000) multiple contact method. Its purpose was to identify grazing
management strategies that are perceived by ranchers to best achieve whole-ranch business
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Becker, Wayne. Effect of Rancher’s Management Philosophy, Grazing Practices, and Personal Characteristics on Sustainability Indices for North Central Texas Rangeland, dissertation, December 2011; Denton, Texas. (digital.library.unt.edu/ark:/67531/metadc103289/m1/68/: accessed March 29, 2017), University of North Texas Libraries, Digital Library, digital.library.unt.edu; .