Date: May 2009
Creator: Schultz, Leah
Description: This study investigates the relationships between the use of a zoom tool, the terms they supply to describe the image, and the type of image being viewed. Participants were assigned to two groups, one with access to the tool and one without, and were asked to supply terms to describe forty images, divided into four categories: landscape, portrait, news, and cityscape. The terms provided by participants were categorized according to models proposed in earlier image studies. Findings of the study suggest that there was not a significant difference in the number of terms supplied in relation to access to the tool, but a large variety in use of the tool was demonstrated by the participants. The study shows that there are differences in the level of meaning of the terms supplied in some of the models. The type of image being viewed was related to the number of zooms and relationships between the type of image and the number of terms supplied as well as their level of meaning in the various models from previous studies exist. The results of this study provide further insight into how people think about images and how the manipulation of those images may affect ...
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