Down, Set, Like? A Study of Social Networking and Sports Fandom

Down, Set, Like? A Study of Social Networking and Sports Fandom

Date: May 2013
Creator: Otteson, Gabe
Description: Sports in the 21st century have become popular across multiple industries, and a major boon to a television industry dealing with increasing audience fragmentation. So an understanding of fans' behavior is important to all parties. This study, an online survey consisting of 242 responses, examined fandom and its relationship with time spent using social networking sites and found no statistical correlation. Six uses and gratification factors obtained: human connection, network content, distraction/amusement, social integration, social surveillance, and active entertainment. The low comparative saliency of the social integration factor suggests that perhaps fandom is distinct from other ways of identifying with similarly-minded individuals (e.g. political and/or religious affiliation), or that perhaps fandom as a factor is less than sufficient to explain how/why sports fans use social networking sites.
Contributing Partner: UNT Libraries
Preserving the Image of Fandom: The Sandy Hereld Memorial Digitized Media Fanzine Collection at Texas A & M University

Preserving the Image of Fandom: The Sandy Hereld Memorial Digitized Media Fanzine Collection at Texas A & M University

Date: September 20, 2013
Creator: Brett, Jeremy
Description: Presentation for the 2013 Digital Frontiers Annual Conference. In this presentation, the author discusses the content and issues of the Sandy Hereld Memorial Digitized Media Fanzine Collection at Texas A & M University.
Contributing Partner: UNT Digital Scholarship Cooperative (DiSCo)