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open access

Who is Really in Charge Here: An Exploration of the Formation and Empowerment of Opinion Leaders in a Reddit Gaming Community

Description: In an attempt to shed light on the further sophistication of opinion leadership in online communities, this study examined the forces and structures that affect their formation in the League of Legends subreddit. By investigating what users thought about the various types of individuals with which the communicate, the researcher hoped to begin to understand and record how those forces work bother on this particular subreddit and in mass media beyond. Opinion leadership continues to be an integr… more
Date: December 2017
Creator: Carter, Clinton Chase
Partner: UNT Libraries
open access

Understanding Indian and Pakistani Cultural Perspectives and Analyzing Us News Coverage of Mukhtar Mai and Jyoti Singh Pandey

Description: A foreign country's positive or negative image in the U.S. media can influence public attitudes toward that country. The way U.S. media covers sex crimes from countries like India and Pakistan has a direct effect on the global image of these countries. This qualitative content analysis examined the coverage of two rape victims, Jyoti Singh Pandey and Mukhtar Mai in two mainstream U.S. newspapers, the New York Times and the Washington Post. Frames identified in the study include cultural differe… more
Date: May 2013
Creator: Kark, Madiha
Partner: UNT Libraries
open access

Creating Captain America: a Frame Analysis of the Pat Tillman Epic

Description: Pat Tillman—an Arizona Cardinals player who sacrificed everything to serve his country but died in Afghanistan—was initially touted as a true American hero who was killed by enemy fire. In reality, however, the Tillman narrative was based on nothing but military propaganda. This research focused on how mainstream U.S. newspapers used news frames, overall story tone, and news sources before and after the official acknowledgement of the true cause of Tillman's death as fratricide. As hypothesized… more
Date: May 2013
Creator: DeWalt, Christina A. Childs
Partner: UNT Libraries
open access

The Changing Face of Ralph Lauren's Advertising: A New Lifestyle Image and Increased Nudity

Description: Advertising, which is an important sales tool for brands to the masses, may produce lasting impressions of a company and its products. These impressions rely on a consistent message over time to maintain a brand's image. This study examines how Ralph Lauren's advertising images have changed from a country club lifestyle image to urban/hip. In addition, the study examines the increased use of nudity and sexual imagery in Lauren's advertising. The findings were obtained by content analyzing all R… more
Date: August 2001
Creator: LaCaze, Tray
Partner: UNT Libraries
open access

Twitter: Journalism Chases the Greased Pig

Description: The study seeks to find a baseline of Twitter usage of traditional media. Findings suggest that traditional media are using Twitter (a non-traditional medium) in a traditional way. The study explores why a tool like Twitter needs to be approached by journalists in ways to which they may not be accustomed. The study additionally finds that newsrooms are underutilizing Twitter's potential for audience interactivity and have not established guidelines for journalists in the use of Twitter for … more
Date: August 2010
Creator: Hill, Desiree
Partner: UNT Libraries
open access

Constructed Images: The Influences of News Organizations and Socialization in Photojournalism

Description: Media sociologists have produced much research on the systems of production of media content. Photojournalism, however, largely has been ignored in these studies. This paper presents the findings of an ethnographic study of work routines and photojournalism practices at three newspapers. The study explored the extent to which routines and practices are affected by professional norms and values and organizational needs and beliefs. The study also explored how these factors influence the content … more
Date: December 2001
Creator: Bolack, Michell
Partner: UNT Libraries
open access

Portrayal of Race by Public and Private University Newspapers

Description: This study investigated how two college newspapers cover race and how the papers employed racial stereotypes when describing sources. One of newspapers is a student-produced paper at a private university. The other is a student-produced newspaper at a public university. The study conducted content analyses of front-page news stories in both college newspapers. The sources in the story were analyzed for racial stereotypes. Stereotypes were identified based on frames used in modern racism researc… more
Date: December 2010
Creator: Hayton, Tasha
Partner: UNT Libraries
open access

The External Conflict of Modern War Correspondents: Technology's Inevitable Impact on the Extinction of Nostalgic Combat Reporting

Description: Through historical and content analyses of war coverage, this study qualitatively addresses emotional quality, use of sources, and implied use of technology to better understand the tension between Vietnam and Afghanistan war correspondents and their military counterparts. Early American democracy aspired to give total freedom to its people. But the American military, in its quest to uphold the ideas of democracy, has often challenged the freedom of press clause set forth by the United States C… more
Date: August 2002
Creator: Horton, James Colby
Partner: UNT Libraries
open access

Killing Flies With a Shotgun: How the Internet Set a New Journalistic Standard and Style

Description: Today, both the way a story is told and how long the viewer's attention can be held are often as important as the story itself. This study shows how online media sets new standards for narrative and continues some print traditions. This study focuses on the dialogue between print and online media. A quantitative and qualitative analysis of this dialogue through story length, readability, shovelware and story packaging shows the numerous effects the Internet has had on news media content.
Date: August 2000
Creator: Maher, Kelly M.
Partner: UNT Libraries

Women in Public Relations: Our Past, Present, and Future

Description: Since abolition, women have used the media to bring attention to causes and injustices in society. Issues faced by these women are some of the same issues faced by women in public relations today and possibly the future. This paper is the history of the women of pre-professional public relations in relation to their use of the media to bring about change and communicate with an audience. It also discusses the evolution of the public relations profession as it pertains to the parallel issues tha… more
Access: Restricted to UNT Community Members. Login required if off-campus.
Date: August 2000
Creator: Moore, Jaimee
Partner: UNT Libraries
open access

A Cross-cultural Textual Analysis of Western and South Korean Newspaper Coverage of North Korean Women Defectors and Victims of Human Trafficking

Description: Trafficking women for sexual abuse has been a serious concern worldwide, particularly over the last two decades. The International Labour Organization (ILO) estimated that illicit profits of human trafficking may be as high as $32 billion. However, the international media community has scarcely focused on North Korean women defectors and victims of human trafficking, despite the severity of the issue. More than two million North Koreans, predominantly women, have crossed borders to enter China … more
Date: May 2014
Creator: Chong, Miyoung
Partner: UNT Libraries
open access

Evaluating the Efficacy of Engagement Journalism in Local News: An Ethnographic Study of the Dallas Morning News

Description: The Dallas Morning News is a leader in using engagement journalism to increase and retain digital subscribers. This ethnography examined the efficacy of the engagement journalism work by the News in rebuilding trust and forming relationships with its audience. This research is exceptionally timely as more newsrooms are erecting paywalls to their content and asking their audiences to offer monetary support in exchange for greater access and engagement by journalists. This work is examined throug… more
Date: May 2019
Creator: Wise, Hannah Marie
Partner: UNT Libraries
open access

Personal stories go worldwide: the ritual of storytelling through Weblogs.

Description: The once private traditional written diary is shifting to an electronic storytelling tradition. Online diaries or weblogs are a growing phenomenon that scholars have ignored until recently. This qualitative project uses narrative and rhetorical analysis to focus on storytelling themes in weblogs, rituals in storytelling and the similarities and differences from traditional written diaries. In this study, 30 weblogs were chosen from three web domains: livejournal.com, blogger.com and diarest.net… more
Date: August 2004
Creator: Johnson, Janet L.
Partner: UNT Libraries
open access

Media and Corporate Social Responsibility: How Leading Business Magazines Frame a Controversial Concept

Description: Corporate social responsibility (CSR) is an emerging concept that continues to play a controversial role in the business world. Different CSR theories and ethical foundations inform different approaches to embedding socially responsible behavior into today's business functions. As technology, globalization, and economic challenges change the corporate world, the meaning and application of CSR also changes. While no empirical evidence of CSR's impact on performance exists, many corporations oper… more
Date: August 2013
Creator: Riddell, Brad
Partner: UNT Libraries
open access

Environmental journalism curriculum as an imperative of democracy: A philosophical exploration.

Description: Economic retrenchment, social shifts, and technological changes endanger journalism's democratic role. Journalism education faces parallel threats. I review the state of journalism and education, linking the crisis to society's loss of story, framed philosophically by the Dewey-critical theory split over journalism and power. I explore the potential for renewing journalism and education with Carey's ritual model and Postman's restoration of storytelling. I then summarize existing major academic… more
Date: August 2007
Creator: Loftis, Randy Lee
Partner: UNT Libraries
open access

Dead Men Talking: Content Analysis of Prisoners' Last Words, Innocence Claims and News Coverage from Texas' Death Row

Description: Condemned prisoners in Texas and most other states are given an opportunity to make a final statement in the last moments before death. An anecdotal review by the author of this study over the last 15 years indicates that condemned prisoners use the opportunity for a variety of purposes. They ask forgiveness, explain themselves, lash out at accusers, rail at the system, read poems, say goodbyes to friends and family, praise God, curse fate - and assert their innocence with their last breaths. T… more
Date: August 2006
Creator: Malone, Dan F.
Partner: UNT Libraries
open access

Structural Affordances and Framing Methods in Animal Rescue Facebook Posts

Description: The overpopulation of domestic animals has become an ongoing problem across the United States. Approximately 1.5 million animals are being euthanized in the United States every year. In fact, shelters euthanize about 23 % of the animals they take in. However, the euthanasia rate would be much greater without animal rescues, which are different than animal shelters. Animal rescues are unique from shelters because they are not government-funded, and they do not usually have a physical location. B… more
Date: August 2022
Creator: Muns, Karan Elizabeth
Partner: UNT Libraries
open access

Discovering Solutions: How are Journalists Applying Solutions Journalism to Change the Way News is Reported and What Do They Hope to Accomplish?

Description: Solutions journalism, rigorous reporting on responses to social problems, has gained great traction in the last decade. Using positive psychology theory, also known as the theory of well-being, this qualitative study examines the impact of reporting while using solutions journalism techniques. Applying the five pillars of positive psychology theory: positive emotion, engagement, positive relationships, meaning and accomplishment (PERMA), this study used interviews and content analysis to invest… more
Date: December 2018
Creator: Porter, Ashley Elizabeth
Partner: UNT Libraries
open access

The Good and the Bad Sides of the Protest: Framing Abortion Rights Protests in Photojournalism

Description: In both Mexico and the U.S., abortion rights protests have been taking place in recent years, but while Mexico is moving forward with the legalization of abortion, the U.S. is going in the opposite direction with the overturning of Roe v. Wade. Through framing, journalists select salient information, shaping audiences' understandings of social movements. The protest paradigm suggests that due to journalistic norms and routines, journalists tend to focus on disruptive acts, which can stigmatize … more
Date: July 2023
Creator: Díaz González Vázquez, Greta
Partner: UNT Libraries
open access

News Framing and Social Media Responses to the Release of Boko Haram Female Captives

Description: This qualitative study sheds light on the framing of the sexual abuse of the Boko Haram's female captives sent to the internally displaced persons (IDP) camps and analyzes emotional themes from tweets focusing on the release of the Boko Haram's female victims, the Chibok girls. Six articles were chosen from BBC (a British news source), Punch (a Nigerian news source), and the New York Times (an American news source) to reveal the frames. In addition, 118 tweets were examined to address emotional… more
Date: May 2019
Creator: Omokore, Joy Oluwadamilola
Partner: UNT Libraries
open access

Riding the Wave: How the Media Shapes South Korean Concepts of Beauty

Description: This thesis features a qualitative analysis of eight Korean media products — both fiction and nonfiction. For many years, South Korea (hereafter also called Korea) has been called the "world's plastic surgery capital" by many publications, such as Business Insider and The New Yorker. Although Business Insider considers the United States the "vainest country in the world," the numbers of cosmetic surgeries, percentage wise, per person in Korea still outnumber those in the United States, with 20 … more
Date: May 2018
Creator: Streng, Catherine Ann
Partner: UNT Libraries

Transgender Representation in Mainstream Advertising

Description: This study focuses on the transgender community's presence and portrayal in advertisements that reach a broad, mainstream audience base. Through a mixed-methods use of focus groups and qualitative content analysis, the content, context, and framings of ads between the years 2015 and 2018 are explored to illustrate current portrayals of the trans community and how the industry is approaching this subcultural group. Its findings contribute to advertising research by exploring curre… more
Access: Restricted to UNT Community Members. Login required if off-campus.
Date: May 2019
Creator: Maxwell, Bailey
Partner: UNT Libraries
open access

And the Stereotype Award Goes to...: A Comparative Analysis of Directors using African American Stereotypes in Film

Description: This study examines African American stereotypes in film. I studied six directors, Kathryn Bigelow, Spike Lee, the Russo Brothers, Ryan Coogler, Tate Taylor, and Dee Rees; and six films Detroit, BlacKkKlansman, Captain America: The Winter Soldier, The Help, and Mudbound. Using the framework of critical race theory and auteur theory, I compared the common themes between the films and directors. The main purpose of my study is to see if White or Black directors predominantly used African American… more
Date: December 2019
Creator: Young, Kelcei
Partner: UNT Libraries
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