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  Partner: UNT College of Business
 Resource Type: Article
 Collection: UNT Scholarly Works
Latent Semantic Analysis: Five methodological recommendations

Latent Semantic Analysis: Five methodological recommendations

Date: 2012
Creator: Evangelopoulos, Nicholas; Zhang, Xiaoni & Prybutok, Victor R.
Description: Article discussing latent semantic analysis and five methodological recommendations.
Contributing Partner: UNT College of Business
Causal Latent Semantic Analysis (cLSA): An Illustration

Causal Latent Semantic Analysis (cLSA): An Illustration

Date: April 2011
Creator: Hossain, Muhammad Muazzem; Prybutok, Victor R. & Evangelopoulos, Nicholas
Description: Article discussing an illustration of causal latent semantic analysis (cLSA).
Contributing Partner: UNT College of Business
Teaching Basic Marketing Accountability Using Spreadsheets: An Exploratory Perspective

Teaching Basic Marketing Accountability Using Spreadsheets: An Exploratory Perspective

Date: February 2010
Creator: Ganesh, Gopala & Paswan, Audhesh K.
Description: Article discussing an exploratory perspective on teaching basic marketing accountability using spreadsheets.
Contributing Partner: UNT College of Business
A Theory-of-Planned-Behavior Perspective on B2C E-Commerce

A Theory-of-Planned-Behavior Perspective on B2C E-Commerce

Date: 2010
Creator: Ganesh, Gopala & Barat, Somjit
Description: Article discussing a theory-of-planned-behavior perspective on B2C e-commerce and a study that shows how different shopping orientations influence customers/ shopping criteria.
Contributing Partner: UNT College of Business