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  Partner: UNT College of Business
 Collection: UNT Scholarly Works
A Theory-of-Planned-Behavior Perspective on B2C E-Commerce
Article discussing a theory-of-planned-behavior perspective on B2C e-commerce and a study that shows how different shopping orientations influence customers/ shopping criteria. digital.library.unt.edu/ark:/67531/metadc38884/
Teaching Basic Marketing Accountability Using Spreadsheets: An Exploratory Perspective
Article discussing an exploratory perspective on teaching basic marketing accountability using spreadsheets. digital.library.unt.edu/ark:/67531/metadc38889/
Causal Latent Semantic Analysis (cLSA): An Illustration
Article discussing an illustration of causal latent semantic analysis (cLSA). digital.library.unt.edu/ark:/67531/metadc288005/
Latent Semantic Analysis: Five methodological recommendations
Article discussing latent semantic analysis and five methodological recommendations. digital.library.unt.edu/ark:/67531/metadc288006/
Creating a Collaborative Online Project for an MBA Core course
Poster presented as part of the 2012 University Forum on Teaching & Learning at UNT. This poster discusses creating a collaborative online project for an MBA core course. Traditional face-to-face classes offer the rich interactive experience gained through collaborative group projects. digital.library.unt.edu/ark:/67531/metadc84138/
Corporate Responsibility: A Moral Agent or a Profit Agent? A TOMS Shoes Case Study
This paper was awarded a Nicholas and Anna Ricco Ethics Award for 2013. In this paper, the author discusses corporate responsibility through a case study of TOMS shoes and their stance in the business world as a for-profit company with social responsibility at its core. digital.library.unt.edu/ark:/67531/metadc161695/
Adding New Content to MKTG 3700 - Marketing and Money
Poster presented at the 2013 University Forum on Teaching & Learning at the University of North Texas. This poster discusses creating content for student success using new case studies, worksheets, and instructor-created video for better instruction and feedback. digital.library.unt.edu/ark:/67531/metadc157286/
Instructor-Directed, Student-Driven Engagement
Poster presented as part of the 2013 University Forum on Teaching & Learning at UNT. This poster discusses a systematic model of developing and deploying a NextGen core-curriculum course. It features examples of experiential exercises that can be stimuli for attaining student learning outcomes (SLOs). digital.library.unt.edu/ark:/67531/metadc157297/
Explaining the Underutilization of Inclusive Credit Programs in Subsistence Markets: The Role of Habit Under Different Regulatory Environments
Presentation for the 2015 University of North Texas (UNT) Student and Faculty Research Symposium on African Studies. This presentation discusses explaining the underutilization of inclusive credit programs in subsistence markets and the role of habit under different regulatory environments. digital.library.unt.edu/ark:/67531/metadc503271/
Positioning Strategies of Financial Services Firms in Ghana: A Case Study Approach
Paper accompanying a presentation for the 2015 University of North Texas (UNT) Student and Faculty Research Symposium on African Studies. This paper discusses a case study approach for positioning strategies of financial services firms in Ghana. digital.library.unt.edu/ark:/67531/metadc503253/
Positioning Strategies of Financial Services Firms in Ghana: A Case Study Approach [Presentation]
Presentation for the 2015 University of North Texas (UNT) Student and Faculty Research Symposium on African Studies. This presentation discusses a case study approach to positioning strategies of financial services firms in Ghana. digital.library.unt.edu/ark:/67531/metadc503240/