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  Partner: UNT College of Business
 Year: 2010
Teaching Basic Marketing Accountability Using Spreadsheets: An Exploratory Perspective
Article discussing an exploratory perspective on teaching basic marketing accountability using spreadsheets. digital.library.unt.edu/ark:/67531/metadc38889/
A Theory-of-Planned-Behavior Perspective on B2C E-Commerce
Article discussing a theory-of-planned-behavior perspective on B2C e-commerce and a study that shows how different shopping orientations influence customers/ shopping criteria. digital.library.unt.edu/ark:/67531/metadc38884/