The Characteristics of Successful and Unsuccessful School Bond Election Campaigns in Texas, 1976-1977
Description:
The purposes of this study were to 1) compare the characteristics between the elections that were successful and unsuccessful; 2) identify the purpose of the school bond issue (demographic characteristics); 3) identify the financial resources and structure of the school districts (economic characteristics); 4) analyze the public relations and publicity techniques used in the school bond campaign (communications variables); 5) determine the degree of responsibility assumed by individuals and gro…
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Date:
August 1978
Creator:
Martin, K. L.