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Advertising and Promotional Procedure as Practiced by Five Dallas Department Stores

Description: The problem with which this paper is concerned is to observe and appraise the retail advertising and promotional procedure of five of the Dallas department stores. After observing their advertising methods, an attempt will be made to conclude whether their efficiency might be increased through use of different advertising and promotional policies.
Date: 1949
Creator: Drake, Jerry E.
open access

An Analysis, as Revealed by the Wire Recorder, of the Methods Used by Ten Selected Business Mathematics Students in Solving Stated Problems

Description: Many studies have been made concerning the difficulties which business mathematics students have in solving stated problems. Such studies have been made by analyzing the student's errors as they appear on written solutions to problems, and, as a result, many errors are overlooked. Errors in the thinking process, and failure to read the problem a sufficient number of times are responsible for many errors made by students. Such errors are not apparent on written solutions, but would be revealed … more
Date: 1949
Creator: Jones, Donald M.
open access

An Analysis of the Correspondence-improvement Program at Great American Reserve Insurance Company Dallas, Texas

Description: A preliminary purpose of this study in the area of business communications was that of determining the status of correspondence improvement in stock life insurance companies in Dallas. However, the major purpose, which stemmed from the preliminary one, was to study intensively the approach used in Great American.
Date: June 1954
Creator: Brock, Luther A.
open access

Community Leadership and Economic Growth

Description: This study is concerned with discovering relationships between community power structures and economic growth. The economic growth in selected Northeast Texas counties and their major cities is compared with the power structures in each of these communities during the 1944 through 1968 period.
Date: December 1970
Creator: Jones, Hubert Kelly
open access

A Comparative Study of Odessa College, Odessa, Texas, with Business Colleges in the Odessa Area to Determine the Effectiveness of Training Received by Business Students

Description: The potential college students of the Odessa area need to know which type of school best suits their personal needs. The area around Odessa offers the highest paid secretarial Jobs in the state, with some 500 oil and oil supply firms employing from one to fifty full-time secretaries, with salaries ranging from $200 to 4325 per month. The opportunities for accountants, bookkeepers and auditors in the Odessa area is unlimited, and they earn from 4350 to $450 per month. The Odessa area also emplo… more
Date: August 1951
Creator: Woods, John C.
open access

A Comparison of the Qualifications of Junior College Business Education Teachers in Texas with the Qualifications Desired by Junior College Presidents

Description: The purpose of this investigation was twofold, namely: 1. To determine the personal characteristics and qualifications of the junior college business teachers in Texas; 2. To determine how well these characteristics match the desired qualifications given by college hiring personnel--presidents.
Date: August 1954
Creator: Vail, Harold W.
open access

Development of a Workbook for Business Mathematics Based on the Needs of Students of Business at North Texas State Teachers College

Description: The problem of this study is to determine the needs of students who are majoring in business and to design a workbook that will best prepare these students for the business courses offered at North Texas State Teachers College and for the problems of everyday life.
Date: 1947
Creator: Williams, Walter Maxey
open access

Development of the Commercial Curricula in the Secondary Schools of Texas

Description: The purpose of this study is to trace the growth and development of the commercial curricula in the secondary schools of Texas and to relate the changes in aims and objectives of such curricula in such a way that a reading of it will furnish a concise, definite, and clear understanding of what has happened in the past.
Date: 1947
Creator: Chowning, Charles Odom
open access

Development of the Punched Card Registration System at North Texas State College

Description: This study presents a history of the development and implementation of a punched card registration system in North Texas State College. The study also covers planning stages of registration materials, and a description of the various stages and processes involved in a typical semester from pre-registration preparations through posting the student's grades to the permanent record. To help fill the need for ready reference to methods used in various institutions across the nation, this study will… more
Date: January 1956
Creator: Harvey, Laurence Edwin
open access

An Evaluation of the Business Administration Curriculum at Panola County Junior College

Description: The primary purpose of this study is to evaluate the business administration curriculum at Panola County Junior College, located at Carthage, Texas, to see how well it fits the needs of both the students and the businessmen in Panola County and the surrounding territory from which the college draws its students.
Date: August 1953
Creator: Conlee, Elaine
open access

Executive Compensation Practices of Twenty-Five Texas Companies

Description: The specific purpose of this study will be: (1) to find what factors determine the amount of pay that executives in twenty-five Texas companies receive, and how personal factors are ranked in setting their salaries; (2) to determine present and proposed utilization of formal job evaluation methods among the twenty-five Texas companies in setting executive salaries; (3) to find which methods of remuneration are used for executives of different levels in the twenty-five Texas companies; (4) to de… more
Date: August 1955
Creator: Demetruk, Jack Fredric
open access

An Experimental Study of Personality Development in the Stenography Class of the Edinburg High School

Description: The purpose of this study is (1) to make a survey of all personality training procedures in an attempt to adapt those methods to the instructional problems of schools having a large Latin-American enrollment, and (2) to correlate personality development with the study of stenography and job finding by giving it specific emphasis in such a course.
Date: 1948
Creator: Moore, Phelma Newton
open access

The Factors Influencing Out-of-State Companies to Establish Manufacturing Facilities in Dallas County

Description: "The purpose of this study was to collect and analyze locational data on all branch maufacturing plants established in Dallas County in 1954, 1955, and 1956; these data were acquired through personal interviews in 1957. For comparative purposes the same data on branch plants established in 1959 were obtained in 1960. The following elements of the locational process were determined and analyzed: 1. Origin and character of the new plants; specifically location of home office, types of products, s… more
Date: June 1961
Creator: Baird, Mellon Campbell
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Growth Based on Corporate Sales for Selected Periods, 1925-1954

Description: The first problem involved in this study is to determine what growth is. The second problem of this thesis is to determine the characteristics of growth during the previous economic epochs. The third problem is to determine what companies are growing. This will be accomplished by the use of a representative list of American corporations.
Date: 1956
Creator: Reasoner, Billy Hayden
open access

History, Organization, and Unit Costs of the North Texas State College Bookbindery

Description: This study is a discussion and description of the history, organization, and unit costs of the North Texas State College bookbindery, together with a comparison of these unit costs with charges made by commercial bookbinders for similar services. These are the three outstanding purposes of this problem: 1. to record briefly a history of the North Texas State College Bookbindery, 2. to describe the organization of the N. T. S. C. Bookbindery, including the personnel policies and clerical routine… more
Date: August 1949
Creator: Hardesty, W. Kyle
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