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 Collection: UNT Theses and Dissertations
Stereotypes in Retail Print Advertising: The Effects of Gender and Physical Appearance on Consumer Perceptions

Stereotypes in Retail Print Advertising: The Effects of Gender and Physical Appearance on Consumer Perceptions

Date: December 2001
Creator: Allen, Charlotte
Description: The retail sector spends millions of dollars each year advertising to consumers. This is a considerable investment for companies seeking effective ways to inform and persuade the consumer. Consequently, retailers need to develop creative message strategies and tactics that will positively affect consumer attitudes. One particular tactic available to retailers is the use of a spokesperson in the advertisement. Salespersons are used in numerous advertisements and can provide key benefits to an advertiser. However, to maximize these benefits, retailers need to carefully select the spokesperson that will be most effective for their store and product. This purpose of this research is to examine the characteristics that influence consumers' perceptions of print advertisements that include a spokesperson in the advertisement. Most of the past literature concerning spokespersons has concentrated on the consumer perspective of meeting and interacting with a living, breathing person. This research seeks to use the past research on salespeople to examine the spokesperson as a cue in a print advertisement. In this perspective, the consumer views the spokesperson from a visual-only perspective. The proposed experiment will utilize print advertisements from two retail businesses. More specifically the study will investigate how consumers react if the individual viewed in the ...
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Stieljes Integral and Related Topics

Stieljes Integral and Related Topics

Date: August 1958
Creator: Willis, Charles L.
Description: The principal purpose of this paper is to develop the properties of Riemann-Stieljes Integrals. Consequently, a knowledge of the terminology and theory of point sets and functions of real variables shall be assumed.
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Still life in black and white: An intertextual interpretation of William Grant Still's "symphonic trilogy."

Still life in black and white: An intertextual interpretation of William Grant Still's "symphonic trilogy."

Access: Use of this item is restricted to the UNT Community.
Date: August 2005
Creator: Lamb, Earnest
Description: William Grant Still's musical achievements are legion. Because he was the first African American to break the color line in America's concert halls, Still earned the sobriquet "Dean of Negro Composers." Paradoxically, Still's reception suffers from this list of "firsts." The unintended consequence of cataloging his achievements venerates his position as an iconoclast while detracting critical attention from his music. Conversely, if we ignore the social context in which Still produced his music, we risk misinterpreting his compositional choices or trivializing the significance of his accomplishments prior to the Civil Rights Movement in America. Still's so-called symphonic trilogy-Africa, Symphony No. 1 ("Afro-American"), and Symphony No. 2 ("Song of a New Race")-is the subject of an intertextual analysis that demonstrates how extra-musical concerns, such as race, and musical elements can be brought into alignment. Chapter one discusses black music scholarship in general and Still scholarship in particular by tracing the development of black music historiography. The second chapter explores one of the various modes of inquiry used to study black music-intertextuality. The context for Still's self-titled racial and universal periods is the subject of chapter three. For the first time, arguments from both sides of the racial divide are reconsidered in ...
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Stimulation of Breast Growth by Hypnosis

Stimulation of Breast Growth by Hypnosis

Date: May 1973
Creator: Williams, James E.
Description: The purpose of this study was to determine whether hypnotic suggestions could influence the physiological mechanisms associated with breast growth to produce a significant increase in breast- size in an adult female population.
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Stimuli-responsive microgels for self-assembled crystalline structures and controlled drug release.

Stimuli-responsive microgels for self-assembled crystalline structures and controlled drug release.

Date: August 2009
Creator: Zhou, Jun
Description: Tissue response to PNIPAM and HPC nanoparticles has been studied by implantation method. The results suggest that both PNIAPM and HPC nanoparticles possess good biocompatibility and they may serve as a good carrier for the applications of controlled delivery. Rheological properties of dispersions of IPN microgels composed of PNIPAM and PAAc have been studied. It is found that the IPN microgel dispersion can undergo a sol-gel transition at temperature above 33°C. In vivo drug release experiments suggest that the gelation procedure creates a diffusion barrier and thus leads to slow release. An emulsion method has been used to grow columnar crystals by mixing PNIPAM microgel dispersions with organic solvents. Effect of both temperature and microgel concentration on formation of columnar crystals has been studied. PNIPAM-co-NMA microgels have been used for the fabrication of crystalline hydrogel films by self-crosslinking microgels. The hydrogel film exhibits an iridescent. The thermally responsive properties and mechanical properties of this film have been studied. Melting temperature (Tm) of colloidal crystals self-assembled with PNIPAM-co-AAc microgels has been investigated as a function of pH, salt concentration and microgel concentration. It is revealed that Tm increases as pH value increases; Tm decreases with increase of salt concentration; Tm increases ...
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A Stimulus Control Analysis of Imprinting in a Human-Reared Pigeon

A Stimulus Control Analysis of Imprinting in a Human-Reared Pigeon

Date: August 2011
Creator: Varnon, Christopher A.
Description: Events that occur early in the life of birds greatly influence social and sexual preferences throughout the course of life. Traditionally, this is explained by a learning process known as imprinting. Young birds are thought to imprint to early stimuli, causing the development of permanent preferences for those stimuli. In the present study, imprinting is examined with respect to behaviors of an adult human-reared pigeon in several conditions. The subject was either presented with no stimulus, a conspecific stimulus, a novel stimulus, a human stimulus, or the human and novel stimuli simultaneously. Several phases within these conditions were employed to pinpoint the variables that produced the most social and sexual behavior. The results showed that while some conditions produced unclear behavior, other conditions produced very clear indications of sexual preference for humans and fear of conspecifics. The results suggest that the concept of imprinting may not be needed to explain the sexual preference of the subject, and that operant contingencies may play a large role in sexual behavior.
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Stimulus Values of the Bender Visual Motor Gestalt Test Designs

Stimulus Values of the Bender Visual Motor Gestalt Test Designs

Date: January 1959
Creator: McDaniel, James Winnard, Jr.
Description: The purpose of this study is to investigate differences in the stimulus value of the Bender Gestalt designs. It is concerned with both differences in structural values and affective values of the nine figures. The investigation is primarily concerned with the reliability of such differences, and secondarily with the general nature of the differences in stimulus value.
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The Stitch as Art Object

The Stitch as Art Object

Date: August 2003
Creator: Stephens, Rebekah
Description: Chapter 1 discusses how the concept of the stitch as art object evolved. The question in the statement of problems concerned the use of design principles on the stitch and the perception of the stitch by the viewer. Chapter 2 discusses the various processes involved in creating the works to answer the proposed questions, and discusses the use of literalism in the concept of the works. Chapter 3 discusses what was learned from the experience.
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Stochastic Mechanical Systems

Stochastic Mechanical Systems

Date: August 1960
Creator: Bost, Robert Berton
Description: To understand the phenomena associated with such stochastic processes and to predict, at least qualitatively, the behavior of mechanical systems within environments which are completely random in time, new mechanical tools are necessary. Fortunately, the derivation of these tools does not necessitate a complete departure from existing theories. In fact, they may be considered as an extension of the well-defined theory of the integral transform, in particular, the exponential Fourier integral transform.
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The Stoneflies (Plecoptera) of Oklahoma

The Stoneflies (Plecoptera) of Oklahoma

Date: August 1972
Creator: Stark, William P.
Description: Distributional data and taxonomic keys art presented for thirty-four species of Plecoptera known to occur in Oklahoma. Ten species are new records for the state. Descriptions are provided for two species new to science, Zealeuctra cherokee and Isoperla brevis, and for the previously unknown male of Strophopteryx cucullata Frison and female of Helopicus nalatus (Frison).
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