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open access

Diffusion Of Location Based Services And Targeting Us Hispanics: A Case Study

Description: This study reviews factors that identify U.S. Hispanics as being an ideal target market for adopting Location Based Services (LBS). By using the diffusion of innovation theory, an observed pattern of Hispanics’ adoption of technology, advertisements, smartphones and various smartphone value-added services reveals U.S. Hispanics to be more likely to adopt LBS than non-Hispanics. The study also identifies the top U.S. cell phone wireless providers and analyzes their marketing position towards U.S… more
Date: December 2011
Creator: Yepez, Jennifer
Partner: UNT Libraries
open access

The “Nigger Trinity”: Engaging the Discourse in Post Civil Rights/Post 1960s America

Description: The cultural and popular media landscape of the United States of America changed after the Civil-Rights movement of the 1960s. The word “Nigger” was changed during that same period of American history. There are several authors and a comic that helped change this word during the 1960s. The post Civil-Rights American has a different experience and understanding with this word than those born before 1970. This work triangulates the current cultural location of the word “Nigger,” “nigga,” and “the… more
Date: December 2011
Creator: Bell, Adrian Shane
Partner: UNT Libraries
open access

Attracted to the Medium: An Analysis of Social Behaviors, Advertising, and Youth Culture in the Emerging Mobile Era

Description: This thesis is a reception study that examines potential reasons why the adolescent to college aged demographic of youth culture is embracing communicative and informational mobility. The project attests that the move to mobility is motivated by two major factors, the attraction of being an early adopter of technology and the way social behaviors are made attractive in mobile marketing. Chapter 1 explores the importance of these social behaviors, as they are very much intertwined and contribute… more
Date: August 2011
Creator: Battin, Justin M.
Partner: UNT Libraries
open access

¿Cuándo te Veré? “When Will I See You?”

Description: This film examines the phenomenon of a family divided by the U.S.-Mexico border. Saul, the head of the family, migrated north in search of a better life for his wife and children while they stayed behind in Mexico. Not having the documents to cross the border has resulted in being apart from his family for more than ten years. This is a story about separation, pain, and the ultimate sacrifice a family makes as a means of survival.
Date: August 2011
Creator: Colunga, Elizabeth H.
Partner: UNT Libraries
open access

A Dream Lost in Dream: A Love-Hate Relationship of an Alien with America

Description: Exploring the theme of Diaspora, this paper is an accompanying document for the documentary, A Dream Lost in Dream. It sheds light on the purpose, and process of producing this documentary. The main purpose for the production of this documentary has been described as initiation of healthy and casual dialog between diverse populations in America. It emphasizes the importance of creating visual media targeting masses rather than the elite. It is argued that it can act as a tool of awareness, redu… more
Date: August 2011
Creator: Singh, Arvind
Partner: UNT Libraries
open access

Rehlet Iraqi (An Iraqi Journey)

Description: Rehlet Iraqi was created to depict an Iraqi refugee family’s struggle after fleeing war-torn Iraq. Their struggle is highlighted with hope and high expectations for a better life within the United States. This film emphasizes the toll that emigration has on the life of a family before and after their arrival to Grand Rapids, Michigan.
Date: August 2011
Creator: Wahbeh, Fadi
Partner: UNT Libraries
open access

True Tales of the Atom

Description: True Tales of the Atom documents the creative process in the making of the film of the same name. It describes the intent and result of each step in the filmmaking process, including esthetic, budget and technical decisions. How the inclusion of animation increased the complexity and technical demands on the postproduction. It shows the problems encountered and overcome working on a production alone. Finally, it details the successful completion primarily due to extensive preplanning. The film … more
Date: August 2011
Creator: Westergaard, Jerry
Partner: UNT Libraries
open access

Campania In-Felix (Unhappy Country)

Description: This documentary film explores the damages produced by the illegal dumping of toxic waste in the environment and the rise in health concerns specific to the Campania region in Southern Italy. The management of waste material in the region is in the hands of the Camorra - a mafia organization with vast economic and political power. Through the narration of personal stories, the documentary reveals the broken emotional and cultural balance between the people from the region and their land.
Date: May 2011
Creator: Corsale, Ivana
Partner: UNT Libraries
open access

It's a Wonderful Business: The Art of Production Sound

Description: It's a Wonderful Business: The Art of Production Sound is a documentary film that offers an inside look at what it takes to record the dialog of actors and diegetic sounds on a movie set. This is the job of the production sound crew, in charge of recording the voices of some of the most talented and prominent performers in the motion picture industry. The documentary features interviews with former and current production sound mixers and boom operators from some of the most acclaimed films in t… more
Date: May 2011
Creator: Milano, Omar
Partner: UNT Libraries
open access

Stage and Scream: The Influence of Traditional Japanese Theater, Culture, and Aesthetics on Japan's Cinema of the Fantastic

Description: Although widely viewed in the West, Japanese films are often misunderstood, as they are built on cultural, theatrical, and aesthetic traditions entirely foreign to Western audiences. Particularly in regards to Japan's "fantastic" cinema - including giant monster pictures, ghost stories, and "J-Horror" films - what is often perceived as "cheap" or "cheesy" is merely an expression of these unique cultural roots. By observing and exploring such cultural artifacts as kabuki, noh, and bunraku - the … more
Date: May 2011
Creator: Petty, John E.
Partner: UNT Libraries
open access

Baseball in the Digital Age: The Role of Online and Mobile Content in Major League Baseball's Media Product Portfolio

Description: This case study evaluated Major League Baseball's (MLB) media product portfolio to identify how broadcast revenues have evolved over the past decade. This research looked back across baseball's long, dysfunctional history with broadcasters in order to recognize the significance of its ambitious use of online content. While MLB had failed to fully utilize the potential of broadcasting, the league's aggressive online strategy through its Advanced Media (MLBAM) division made it the industry leader… more
Date: December 2010
Creator: Hutton, Brian P.
Partner: UNT Libraries
open access

Margaret Dale, Adapting the Stage to the Screen: Aesthetic, Appropriation, and Intimacy in Ballet Programming for Post-War BBC Television

Description: This thesis examines the aesthetic of ballets adapted for BBC Television by producer Margaret Dale, beginning with her entrance to the BBC's training program in 1955 and culminating with her commissioned work Houseparty, which aired in 1964. A historical and organizational framework is discussed regarding the BBC's cultural mission and view of arts programming, as well as general developmental milestones in programming contextualizing Dale's working conditions. Particular focus is placed upon t… more
Date: December 2010
Creator: Escue, Jessica Margaret
Partner: UNT Libraries
open access

Reality Television: Using Para-Social Relationship Theory and Economic Theory to Define the Success of Network Reality Programming

Description: This study seeks to use a dual-theoretical approach, through the use of para-social relationship theory and economic data analysis, to explain the success of reality television since the early 2000s. This study uses both qualitative and quantitative components to understand the growth of reality television. This study includes a literature analysis of both methodologies used. Focus groups were used to seek to find a strong level of para-social interaction in viewers of reality television. Two f… more
Date: December 2010
Creator: Dyer, Caitlin Elizabeth
Partner: UNT Libraries
open access

Standing Up to Experts: The Politics of Public Education

Description: In a small room in Austin, Texas, a group of 15 people are single-handedly deciding what is taught to the next generation of American children. The highly politicized 15 member Texas Board of Education is currently going through the once-in-a-decade process of rewriting the teaching and textbook standards for its nearly 5 million schoolchildren. Texas is also unbelievably influential on the standards that textbook publishers use as a basis for their textbooks nationwide. Over the last 10 yea… more
Date: December 2010
Creator: Thurman, Scott
Partner: UNT Libraries
open access

Confronting Convergence: Are Higher Education Administrators Using a Strategic Planning Approach to Mass Communication Curriculum Convergence?

Description: Professors in mass communications departments of higher education institutions continue to search for the best way to prepare graduates for the ever-changing world of print, broadcast, and online media. Business administration theories have long been used in other areas, including education. While some application of strategic planning has been documented with regards to education, there is not much to reference in this area. The study investigated the use of strategic planning in developing… more
Date: May 2010
Creator: Huckeba, Kristyn L.
Partner: UNT Libraries
open access

Out of Date

Description: Out of Date chronicles the filmmaker's personal journey as she tries to untangle her mixed feelings on singlehood and romance, and turns to the older generation for advice, tales of love and stories of success or failure. The documentary links and contrasts different generations' experiences in love and dating. Also, the film deals with loneliness, commitment, gender differences, and social and cultural practices of love and dating.
Date: December 2009
Creator: Lazcano Aguirre, Libia
Partner: UNT Libraries
open access

Transforming the Predator: Representations of the Child Sexual Abuser in 21st Century American Visual Media

Description: This thesis examines the ways American visual media -television and mainstream/independent cinema- has presented the narrative of child sexual abuse since the beginning of the 21st century. Due to the rise of the counterculture movement and the sexual revolution of the 1960s, a discourse for talking about child sexuality was created. By providing an opportunity to discuss children and sex, for the first time cultural products could deal overtly with child sexual abuse, rather than connotativel… more
Date: August 2009
Creator: Jay, Samuel M.
Partner: UNT Libraries
open access

"According to Their Wills and Pleasures": The Sexual Stereotyping of Mormon Men in American Film and Television

Description: This thesis examines the representation of Mormon men in American film and television, with particular regard for sexual identity and the cultural association of Mormonism with sexuality. The history of Mormonism's unique marital practices and doctrinal approaches to gender and sexuality have developed three common stereotypes for Mormon male characters: the purposeful heterosexual, the monstrous polygamist, and the self-destructive homosexual. Depending upon the sexual stereotype in the narr… more
Date: May 2009
Creator: Sutton, Travis
Partner: UNT Libraries
open access

Behind the Scenes of The Steve Taylor Story: A Documentary

Description: Behind the Scenes of The Steve Taylor Story: A Documentary is the written companion to a 39-minute documentary film entitled, The Steve Taylor Story. The film explores the controversial career of Christian musician Steve Taylor. It also chronicles the ideology of the Christian subculture in America through the hegemony of the dominant Christian culture and Steve's actions in opposition to it.
Date: May 2009
Creator: Gibson, Sarah Edith
Partner: UNT Libraries
open access

Gods, Have Merced! A Documentary Film

Description: Gods, Have Merced! chronicles the struggle of Jose Merced, a Santeria priest, with the city of Euless, Texas, where he has been residing for 17 years in an effort to overrule an ordinance that bans the most critical element of his faith: animal sacrifice. As the city officials justify the ban on the basis of public health, Merced thinks he is merely a victim of selective code enforcement aimed a restricting his freedom of religion. Local and national media covered the lawsuit he filed against t… more
Date: December 2008
Creator: Lakpassa, Komlan Daholega
Partner: UNT Libraries
open access

The Making of the Documentary Women at Work

Description: Women have fought for their rights to equal opportunity employment for more than a millennium. Even now, in the 21st century the fight continues. Women at Work explores the experiences of three women who work in male-dominated blue-collar jobs and discuses their struggles and successes within their employment. Their career choices have required each to address their individual views on feminism and femininity, as well as views on education and family.
Date: December 2008
Creator: Bussart, Anna Lynn
Partner: UNT Libraries
open access

Central American Media: A Comparative Study of Media Industries in Guatemala, Nicaragua, Honduras, El Salvador, and Costa Rica.

Description: The five countries that lie on the isthmus connecting North and South America have endured a past of colonialism, civil war, and natural disaster. As these countries evolve in the 21st century, growing economies and political peace provide a promising outlook for the citizens of these nations. The media industries in these nations have varying levels of development which are explored in this thesis. Using Michael Porter's 1990 framework and a case study methodology, this thesis explores th… more
Date: August 2008
Creator: Salzman, Catherine C.
Partner: UNT Libraries
open access

The making of the documentary film Women in Red.

Description: Though the remnants of a stereotype created over two millennia ago still thrive in American popular culture today, redheaded women are enjoying a more positive role in society than they have ever seen before. Women in Red explores the experience of the redheaded woman in America today by examining how the stereotypes have affected a small group of them, how these women relate to the stereotypes, and why, given the verisimilitude of the stereotype, a non-redheaded woman would embrace such an id… more
Date: August 2008
Creator: Horst, Jennifer Lynne
Partner: UNT Libraries
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