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Customer Induced Uncertainty and Its Impact on Organizational Design

Description: How firms facing environmental uncertainty should organize their activities remains an important and challenging question for today's managers and organizational researchers. Proponents of contingency theory have argued that organizations must adjust their activities to fit the level of environmental uncertainty to ensure long-term survival. Although much work has been done on contingency theory, it is clear that our understanding of uncertainty is far from complete. One important aspect of tod… more
Date: August 1999
Creator: Chowdhury, Sanjib Kumar
Partner: UNT Libraries
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